Comments on: Virtual Goods + Mobile Payments = Small Market Worth Fighting For? http://mediamemo.allthingsd.com/20090616/virtual-goods-mobile-payments-small-market-worth-fighting-for/ by Peter Kafka Wed, 25 Nov 2009 22:15:55 +0000 http://wordpress.org/?v=2.8.4 hourly 1 By: Shortnews: Gimigames startet, | GameBizz.de - Onlinegames & Business http://mediamemo.allthingsd.com/20090616/virtual-goods-mobile-payments-small-market-worth-fighting-for/comment-page-1/#comment-6668 Shortnews: Gimigames startet, | GameBizz.de - Onlinegames & Business Sat, 20 Jun 2009 10:45:14 +0000 http://mediamemo.allthingsd.com/?p=8183#comment-6668 [...] All Digital Things [...] [...] All Digital Things [...]

]]> By: Internet Marketing, Strategy & Technology Links – June 17, 2009 « Sazbean http://mediamemo.allthingsd.com/20090616/virtual-goods-mobile-payments-small-market-worth-fighting-for/comment-page-1/#comment-6418 Internet Marketing, Strategy & Technology Links – June 17, 2009 « Sazbean Wed, 17 Jun 2009 12:06:47 +0000 http://mediamemo.allthingsd.com/?p=8183#comment-6418 [...] Virtual Goods + Mobile Payments = Small Market Worth Fighting For? [MediaMemo] (All Things Digital) [...] [...] Virtual Goods + Mobile Payments = Small Market Worth Fighting For? [MediaMemo] (All Things Digital) [...]

]]> By: links for 2009-06-16 | Mostly Marketing - Definitely Digital http://mediamemo.allthingsd.com/20090616/virtual-goods-mobile-payments-small-market-worth-fighting-for/comment-page-1/#comment-6406 links for 2009-06-16 | Mostly Marketing - Definitely Digital Wed, 17 Jun 2009 04:04:32 +0000 http://mediamemo.allthingsd.com/?p=8183#comment-6406 [...] Virtual Goods + Mobile Payments = Small Market Worth Fighting For? | Peter Kafka | MediaMemo | AllTh... The real story here will be if and when the really big platforms for virtual goods — like, say, Facebook, News Corp.’s MySpace (NWS) and game companies like Electronic Arts (ERTS) — decide that they want to formally integrate one or more of the mobile payment guys, "Facebook isn’t involved in any of the microtransactions that any of its apps are generating, and the same goes for mobile payments — each app is free to work with whatever vendor it chooses. But that could change in the near future, as Mark Zuckerberg and company start testing their own payments platform. If there is going to be a big market for virtual goods bought via mobile payments, it could get carved up in the near future." (tags: facebook micropayments microtransactions mobile+payments) [...] [...] Virtual Goods + Mobile Payments = Small Market Worth Fighting For? | Peter Kafka | MediaMemo | AllTh… The real story here will be if and when the really big platforms for virtual goods — like, say, Facebook, News Corp.’s MySpace (NWS) and game companies like Electronic Arts (ERTS) — decide that they want to formally integrate one or more of the mobile payment guys, "Facebook isn’t involved in any of the microtransactions that any of its apps are generating, and the same goes for mobile payments — each app is free to work with whatever vendor it chooses. But that could change in the near future, as Mark Zuckerberg and company start testing their own payments platform. If there is going to be a big market for virtual goods bought via mobile payments, it could get carved up in the near future." (tags: facebook micropayments microtransactions mobile+payments) [...]

]]> By: ron hirson http://mediamemo.allthingsd.com/20090616/virtual-goods-mobile-payments-small-market-worth-fighting-for/comment-page-1/#comment-6357 ron hirson Tue, 16 Jun 2009 14:29:46 +0000 http://mediamemo.allthingsd.com/?p=8183#comment-6357 Pete – thanks for sandwiches. Industry research and our own revenue is bearing out that this is a big opportunity: - Gartner – Doubling of Mobile Payments by 2010 (200 million people) - 4billion mobile phones, 2billion credit cards globally - $8Billion in virtual goods and games in 2009 (DFC/IDC) - $1Billion in Mobile Payments transactions just in S. Korea last year - Our revenue numbers across Facebook apps and games is why we’re able to attract top-tier VC’s. Conversion rates are higher for mobile payments than credit cards so we have customers globally who buy because it’s their best option and those in top markets because it’s the easiest way to pay. Lots thought selling books online or paying for things with your email address wouldn't work out. We hope this plays out the same way and that our global coverage, funding and team give us the best shot. Pete – thanks for sandwiches. Industry research and our own revenue is bearing out that this is a big opportunity:

- Gartner – Doubling of Mobile Payments by 2010 (200 million people)
- 4billion mobile phones, 2billion credit cards globally
- $8Billion in virtual goods and games in 2009 (DFC/IDC)
- $1Billion in Mobile Payments transactions just in S. Korea last year
- Our revenue numbers across Facebook apps and games is why we’re able to attract top-tier VC’s.

Conversion rates are higher for mobile payments than credit cards so we have customers globally who buy because it’s their best option and those in top markets because it’s the easiest way to pay.

Lots thought selling books online or paying for things with your email address wouldn’t work out. We hope this plays out the same way and that our global coverage, funding and team give us the best shot.

]]> By: Virtual Goods + Mobile Payments = Small Market Worth Fighting For? [MediaMemo] | UpOff.com http://mediamemo.allthingsd.com/20090616/virtual-goods-mobile-payments-small-market-worth-fighting-for/comment-page-1/#comment-6345 Virtual Goods + Mobile Payments = Small Market Worth Fighting For? [MediaMemo] | UpOff.com Tue, 16 Jun 2009 11:54:50 +0000 http://mediamemo.allthingsd.com/?p=8183#comment-6345 [...] market for virtual goods bought via mobile payments, it could get carved up in the near future. Article Share and [...] [...] market for virtual goods bought via mobile payments, it could get carved up in the near future. Article Share and [...]

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