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	<title>Comments on: Another Twitter Business That Doesn't Make Money for Twitter: Pay Per Twitterer</title>
	<atom:link href="http://mediamemo.allthingsd.com/20090617/another-twitter-business-that-doesnt-make-money-for-twitter-pay-per-twitterer/feed/" rel="self" type="application/rss+xml" />
	<link>http://mediamemo.allthingsd.com/20090617/another-twitter-business-that-doesnt-make-money-for-twitter-pay-per-twitterer/</link>
	<description>by Peter Kafka</description>
	<lastBuildDate>Wed, 25 Nov 2009 18:09:04 +0000</lastBuildDate>
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		<title>By: Where Twitter fits in your online marketing plan &#171; The Pontiflex CPL Blog</title>
		<link>http://mediamemo.allthingsd.com/20090617/another-twitter-business-that-doesnt-make-money-for-twitter-pay-per-twitterer/comment-page-1/#comment-9222</link>
		<dc:creator>Where Twitter fits in your online marketing plan &#171; The Pontiflex CPL Blog</dc:creator>
		<pubDate>Mon, 24 Aug 2009 15:58:13 +0000</pubDate>
		<guid isPermaLink="false">http://mediamemo.allthingsd.com/?p=8236#comment-9222</guid>
		<description>[...] of these engagement channels is Twitter. (You might remember this piece by Pete Kafka in AllThings D earlier this year, explaining just how marketers can use transparent CPL advertising to build a Twitter [...]</description>
		<content:encoded><![CDATA[<p>[...] of these engagement channels is Twitter. (You might remember this piece by Pete Kafka in AllThings D earlier this year, explaining just how marketers can use transparent CPL advertising to build a Twitter [...]</p>
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		<title>By: Zephrin Lasker</title>
		<link>http://mediamemo.allthingsd.com/20090617/another-twitter-business-that-doesnt-make-money-for-twitter-pay-per-twitterer/comment-page-1/#comment-6532</link>
		<dc:creator>Zephrin Lasker</dc:creator>
		<pubDate>Thu, 18 Jun 2009 16:00:59 +0000</pubDate>
		<guid isPermaLink="false">http://mediamemo.allthingsd.com/?p=8236#comment-6532</guid>
		<description>Thanks Peter.  Great choice --- that YouTube clip is part of our hallowed company lore!  Although it’s (thankfully) more about what aren’t than what we are.  Pontiflex leads don’t require a sales force to generate.  That’s more akin to mortgage or finance leads (sales leads) which are generic and often re-sold (sales leads are why I get unsolicited calls for refinancing and er, anatomical enhancements). 

Pontiflex only generates brand-specifc marketing leads, in which a person chooses to provide their email address, and now Twitter handle, because they want to receive more information and offers from that specific brand. That advertiser, and only that advertiser, owns that lead.</description>
		<content:encoded><![CDATA[<p>Thanks Peter.  Great choice &#8212; that YouTube clip is part of our hallowed company lore!  Although it’s (thankfully) more about what aren’t than what we are.  Pontiflex leads don’t require a sales force to generate.  That’s more akin to mortgage or finance leads (sales leads) which are generic and often re-sold (sales leads are why I get unsolicited calls for refinancing and er, anatomical enhancements). </p>
<p>Pontiflex only generates brand-specifc marketing leads, in which a person chooses to provide their email address, and now Twitter handle, because they want to receive more information and offers from that specific brand. That advertiser, and only that advertiser, owns that lead.</p>
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		<title>By: Internet Marketing, Strategy &#38; Technology Links &#8211; June 18, 2009 &#171; Sazbean</title>
		<link>http://mediamemo.allthingsd.com/20090617/another-twitter-business-that-doesnt-make-money-for-twitter-pay-per-twitterer/comment-page-1/#comment-6511</link>
		<dc:creator>Internet Marketing, Strategy &#38; Technology Links &#8211; June 18, 2009 &#171; Sazbean</dc:creator>
		<pubDate>Thu, 18 Jun 2009 12:05:08 +0000</pubDate>
		<guid isPermaLink="false">http://mediamemo.allthingsd.com/?p=8236#comment-6511</guid>
		<description>[...] Another Twitter Business That Doesn’t Make Money for Twitter: Pay Per Twitterer [MediaMemo] (All Things Digital) [...]</description>
		<content:encoded><![CDATA[<p>[...] Another Twitter Business That Doesn’t Make Money for Twitter: Pay Per Twitterer [MediaMemo] (All Things Digital) [...]</p>
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		<title>By: Money Anecdotes - Pontiflex: Latest Example of Companies Making Money From Twitter &#8230;</title>
		<link>http://mediamemo.allthingsd.com/20090617/another-twitter-business-that-doesnt-make-money-for-twitter-pay-per-twitterer/comment-page-1/#comment-6464</link>
		<dc:creator>Money Anecdotes - Pontiflex: Latest Example of Companies Making Money From Twitter &#8230;</dc:creator>
		<pubDate>Wed, 17 Jun 2009 21:04:35 +0000</pubDate>
		<guid isPermaLink="false">http://mediamemo.allthingsd.com/?p=8236#comment-6464</guid>
		<description>[...] posted here:  Pontiflex: Latest Example of Companies Making Money From Twitter &#8230;  Posted in Financial Aid, Financial Services, Investing   &#171; Following da money &#124; [...]</description>
		<content:encoded><![CDATA[<p>[...] posted here:  Pontiflex: Latest Example of Companies Making Money From Twitter &#8230;  Posted in Financial Aid, Financial Services, Investing   &laquo; Following da money | [...]</p>
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		<title>By: About &#124; blog of informations</title>
		<link>http://mediamemo.allthingsd.com/20090617/another-twitter-business-that-doesnt-make-money-for-twitter-pay-per-twitterer/comment-page-1/#comment-6449</link>
		<dc:creator>About &#124; blog of informations</dc:creator>
		<pubDate>Wed, 17 Jun 2009 18:17:48 +0000</pubDate>
		<guid isPermaLink="false">http://mediamemo.allthingsd.com/?p=8236#comment-6449</guid>
		<description>[...] Here is the original:  Pontiflex: Latest Example of Companies Making Money From Twitter &#8230; [...]</description>
		<content:encoded><![CDATA[<p>[...] Here is the original:  Pontiflex: Latest Example of Companies Making Money From Twitter &#8230; [...]</p>
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		<title>By: Spam in the Twitterverse &#124; The Noisy Channel</title>
		<link>http://mediamemo.allthingsd.com/20090617/another-twitter-business-that-doesnt-make-money-for-twitter-pay-per-twitterer/comment-page-1/#comment-6442</link>
		<dc:creator>Spam in the Twitterverse &#124; The Noisy Channel</dc:creator>
		<pubDate>Wed, 17 Jun 2009 17:28:41 +0000</pubDate>
		<guid isPermaLink="false">http://mediamemo.allthingsd.com/?p=8236#comment-6442</guid>
		<description>[...] myself up to alert spamming&#8211;perhaps not just in theory, but in practice. Today I read on All Things Digital that: Pontiflex, a lead generation startup that hoovers up names and other other info from users [...]</description>
		<content:encoded><![CDATA[<p>[...] myself up to alert spamming&#8211;perhaps not just in theory, but in practice. Today I read on All Things Digital that: Pontiflex, a lead generation startup that hoovers up names and other other info from users [...]</p>
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		<title>By: Build Twitter Groups With Performance Advertising &#171; The Pontiflex CPL Blog</title>
		<link>http://mediamemo.allthingsd.com/20090617/another-twitter-business-that-doesnt-make-money-for-twitter-pay-per-twitterer/comment-page-1/#comment-6432</link>
		<dc:creator>Build Twitter Groups With Performance Advertising &#171; The Pontiflex CPL Blog</dc:creator>
		<pubDate>Wed, 17 Jun 2009 15:51:24 +0000</pubDate>
		<guid isPermaLink="false">http://mediamemo.allthingsd.com/?p=8236#comment-6432</guid>
		<description>[...] 17, 2009   As you might have read in AllThingsD this morning, Pontiflex has rolled out a new offering that allows marketers to capture Twitter [...]</description>
		<content:encoded><![CDATA[<p>[...] 17, 2009   As you might have read in AllThingsD this morning, Pontiflex has rolled out a new offering that allows marketers to capture Twitter [...]</p>
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		<title>By: The Pontiflex CPL Blog</title>
		<link>http://mediamemo.allthingsd.com/20090617/another-twitter-business-that-doesnt-make-money-for-twitter-pay-per-twitterer/comment-page-1/#comment-6431</link>
		<dc:creator>The Pontiflex CPL Blog</dc:creator>
		<pubDate>Wed, 17 Jun 2009 15:50:21 +0000</pubDate>
		<guid isPermaLink="false">http://mediamemo.allthingsd.com/?p=8236#comment-6431</guid>
		<description>[...] 17, 2009   As you might have read in AllThingsD this morning, Pontiflex has rolled out a new offering that allows marketers to capture Twitter [...]</description>
		<content:encoded><![CDATA[<p>[...] 17, 2009   As you might have read in AllThingsD this morning, Pontiflex has rolled out a new offering that allows marketers to capture Twitter [...]</p>
]]></content:encoded>
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		<title>By: Another Twitter Business That Doesn’t Make Money For Twitter: Pay Per Twitterer [MediaMemo] &#124; techclack.com</title>
		<link>http://mediamemo.allthingsd.com/20090617/another-twitter-business-that-doesnt-make-money-for-twitter-pay-per-twitterer/comment-page-1/#comment-6416</link>
		<dc:creator>Another Twitter Business That Doesn’t Make Money For Twitter: Pay Per Twitterer [MediaMemo] &#124; techclack.com</dc:creator>
		<pubDate>Wed, 17 Jun 2009 11:37:24 +0000</pubDate>
		<guid isPermaLink="false">http://mediamemo.allthingsd.com/?p=8236#comment-6416</guid>
		<description>[...] post:  Another Twitter Business That Doesn’t Make Money For Twitter: Pay Per Twitterer [MediaMemo]    var AdBrite_Title_Color = &#039;0000FF&#039;; var AdBrite_Text_Color = &#039;000000&#039;; var [...]</description>
		<content:encoded><![CDATA[<p>[...] post:  Another Twitter Business That Doesn’t Make Money For Twitter: Pay Per Twitterer [MediaMemo]    var AdBrite_Title_Color = &#8216;0000FF&#8217;; var AdBrite_Text_Color = &#8216;000000&#8242;; var [...]</p>
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		<title>By: Another Twitter Business That Doesn’t Make Money For Twitter: Pay Per Twitterer [MediaMemo] &#124; test</title>
		<link>http://mediamemo.allthingsd.com/20090617/another-twitter-business-that-doesnt-make-money-for-twitter-pay-per-twitterer/comment-page-1/#comment-6413</link>
		<dc:creator>Another Twitter Business That Doesn’t Make Money For Twitter: Pay Per Twitterer [MediaMemo] &#124; test</dc:creator>
		<pubDate>Wed, 17 Jun 2009 10:00:59 +0000</pubDate>
		<guid isPermaLink="false">http://mediamemo.allthingsd.com/?p=8236#comment-6413</guid>
		<description>[...] See the rest here: Another Twitter Business That Doesn’t Make Money For Twitter: Pay Per Twitterer [MediaMemo] [...]</description>
		<content:encoded><![CDATA[<p>[...] See the rest here: Another Twitter Business That Doesn’t Make Money For Twitter: Pay Per Twitterer [MediaMemo] [...]</p>
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