Comments on: Are Ad Networks Coming Back? And Is That Good for Web Publishers?

By: good news for display pricing « Mercury Group

good news for display pricing « Mercury Group — Fri, 24 Jul 2009 12:39:33 +0000

[...] “…according to data from Pubmatic, an ad optimization firm, prices for ad network inventory have increased a whopping 35% since the beginning of the year, signaling perhaps that online advertising’s comeback is already underway.” – AllThingsD [...]

By: Internet Marketing, Strategy & Technology Links – July 24, 2009 « Sazbean

Fri, 24 Jul 2009 12:06:39 +0000

[...] Are Ad Networks Coming Back? And Is That Good for Web Publishers? [MediaMemo] (All Things Digital) [...]

By: Turn Offers New Buying Platform; Google Exchange Plans Exposed!; CPMs Are Back Says PubMatic

Thu, 23 Jul 2009 14:03:00 +0000

[...] AllThingsD’s Peter Kafka isn’t buying the positive report entirely but adds that after his own check of publishers “They differed on the degree of enthusiasm for the remainder of the year, but both cited demand from entertainment advertiser, as well as consumer packaged goods..” [...]

By: Ad Network Prices, the Long Tail, and the Recession | The Mike Abundo Effect

Thu, 23 Jul 2009 08:22:15 +0000

[...] network prices are on the rise, and Peter Kafka argues that this may be a bad thing. After all, the trend could take revenue away from [...]

By: TechKive » Blog Archive » Are Ad Networks Coming Back? And is That Good For Web Publishers? [MediaMemo]

Thu, 23 Jul 2009 05:02:57 +0000

[...] here to see the original: Are Ad Networks Coming Back? And is That Good For Web Publishers? [MediaMemo] Share and [...]