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	<title>MediaMemo &#187; video</title>
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		<title>Here's a First: Man Arrested for Not Using Twitter</title>
		<link>http://mediamemo.allthingsd.com/20091122/heres-a-first-man-arrested-for-not-using-twitter/</link>
		<comments>http://mediamemo.allthingsd.com/20091122/heres-a-first-man-arrested-for-not-using-twitter/#comments</comments>
		<pubDate>Sun, 22 Nov 2009 13:46:04 +0000</pubDate>
		<dc:creator>Peter Kafka</dc:creator>
				<category><![CDATA[Internet]]></category>
		<category><![CDATA[MediaMemo]]></category>
		<category><![CDATA[Mobile]]></category>
		<category><![CDATA[Peter Kafka]]></category>
		<category><![CDATA[Twitter]]></category>
		<category><![CDATA[entertainment]]></category>
		<category><![CDATA[music]]></category>
		<category><![CDATA[video]]></category>
		<category><![CDATA[crowd control]]></category>
		<category><![CDATA[Hoboken]]></category>
		<category><![CDATA[Island Def Jam Records]]></category>
		<category><![CDATA[James A. Roppo]]></category>
		<category><![CDATA[Justin Bieber]]></category>
		<category><![CDATA[Long Island]]></category>
		<category><![CDATA[messaging service]]></category>
		<category><![CDATA[New York]]></category>
		<category><![CDATA[Newsday]]></category>
		<category><![CDATA[police]]></category>
		<category><![CDATA[Roosevelt Field mall]]></category>

		<guid isPermaLink="false">http://mediamemo.allthingsd.com/?p=13144</guid>
		<description><![CDATA[Police charge a record company executive who didn't use the messaging service to break up a near-riot of teenage girls at a Long Island mall.]]></description>
			<content:encoded><![CDATA[<p>Terrifying? Inevitable? Harbinger? In any case, it&#8217;s a first: Police in Long Island, New York, have arrested a man for <em>not</em> using Twitter.</p>
<p>Someone named Justin Bieber, who apparently is a teenage singer, was supposed to appear at the Roosevelt Field mall on Friday, but stayed away because the crowd had become too unruly. Police asked a record label executive to help disperse the horde using the messaging service, and claim he didn&#8217;t cooperate. More from <a href="http://www.newsday.com/long-island/nassau/aggressive-roosevelt-field-crowd-cancels-bieber-visit-1.1613741">Newsday</a>:</p>
<blockquote class="memo"><p>Police arrested a senior vice president from Bieber&#8217;s label, Island Def Jam Records, James A. Roppo, 44, of Hoboken, N.J., saying he hindered their crowd-control efforts by not cooperating.</p>
<p>He was in custody Friday night, pending charges that could include criminal nuisance, endangering the welfare of a minor and obstructing government administration, Smith said.</p>
<p>&#8220;We asked for his help in getting the crowd to go away by sending out a Twitter message,&#8221; Smith said. &#8220;By not cooperating with us we feel he put lives in danger and the public at risk.&#8221;</p></blockquote>
<p>Slightly confusing, because Bieber&#8217;s Twitter account&#8211;presumably the one the cops wanted Roppo to use&#8211;does indeed show that he asked his fans to leave at <a href="http://twitter.com/justinbieber/status/5900977561">4:30 pm Eastern</a>:</p>
<p><a rel="lightbox" href="http://mediamemo.allthingsd.com/files/2009/11/bieber-twitter.png"><img class="alignnone size-full wp-image-13147" title="bieber twitter" src="http://mediamemo.allthingsd.com/files/2009/11/bieber-twitter.png" alt="bieber twitter" width="350" height="157" /></a></p>
<p>But apparently that was <a href="http://twitter.com/justinbieber/status/5901045747">too late</a>:</p>
<p><a rel="lightbox" href="http://mediamemo.allthingsd.com/files/2009/11/bieber-twitter-2.png"><img class="alignnone size-full wp-image-13148" title="bieber twitter 2" src="http://mediamemo.allthingsd.com/files/2009/11/bieber-twitter-2.png" alt="bieber twitter 2" width="350" height="162" /></a></p>
<p>Here&#8217;s what a mall full of unruly Justin Bieber fans looks like, by the way. Not sure how helpful Twitter would have in the face of this:</p>
<p><object classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" width="350" height="283" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="allowFullScreen" value="true" /><param name="allowscriptaccess" value="always" /><param name="src" value="http://www.youtube.com/v/XPI5BXR97_g&amp;hl=en_US&amp;fs=1&amp;" /><param name="allowfullscreen" value="true" /><embed type="application/x-shockwave-flash" width="350" height="283" src="http://www.youtube.com/v/XPI5BXR97_g&amp;hl=en_US&amp;fs=1&amp;" allowscriptaccess="always" allowfullscreen="true"></embed></object></p>
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		<item>
		<title>Another (Loud, Fuzzy) Peek at Wired's Tablet Edition</title>
		<link>http://mediamemo.allthingsd.com/20091121/another-loud-fuzzy-peek-at-wireds-tablet-edition/</link>
		<comments>http://mediamemo.allthingsd.com/20091121/another-loud-fuzzy-peek-at-wireds-tablet-edition/#comments</comments>
		<pubDate>Sat, 21 Nov 2009 15:16:21 +0000</pubDate>
		<dc:creator>Peter Kafka</dc:creator>
				<category><![CDATA[Apple]]></category>
		<category><![CDATA[Internet]]></category>
		<category><![CDATA[MediaMemo]]></category>
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		<category><![CDATA[Peter Kafka]]></category>
		<category><![CDATA[advertising]]></category>
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		<category><![CDATA[digital]]></category>
		<category><![CDATA[entertainment]]></category>
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		<category><![CDATA[software]]></category>
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		<category><![CDATA[Adobe]]></category>
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		<category><![CDATA[Brian Chen]]></category>
		<category><![CDATA[computer]]></category>
		<category><![CDATA[Conde Nast]]></category>
		<category><![CDATA[demo video]]></category>
		<category><![CDATA[Hewlett-Packard]]></category>
		<category><![CDATA[magazine]]></category>
		<category><![CDATA[Meatpacking District]]></category>
		<category><![CDATA[New York City]]></category>
		<category><![CDATA[publisher]]></category>
		<category><![CDATA[Saturday Night Live]]></category>
		<category><![CDATA[store]]></category>
		<category><![CDATA[tablet]]></category>
		<category><![CDATA[Wired]]></category>
		<category><![CDATA[Wired magazine]]></category>
		<category><![CDATA[YouTube]]></category>

		<guid isPermaLink="false">http://mediamemo.allthingsd.com/?p=13138</guid>
		<description><![CDATA[Want to see Cond&#233; Nast's not-so-secret plans to produce tablet-friendly editions of its magazines? Get yourself to New York's Meatpacking District. Or check out this grainy YouTube clip.]]></description>
			<content:encoded><![CDATA[<p><a href="http://mediamemo.allthingsd.com/files/2009/11/tablet-wired-store.jpg"><img class="alignright size-medium wp-image-13141" title="tablet wired store" src="http://mediamemo.allthingsd.com/files/2009/11/tablet-wired-store-250x166.jpg" alt="tablet wired store" width="250" height="166" /></a>What will Cond&eacute; Nast magazines look like once they show up on tablet computers  <a href="http://mediamemo.allthingsd.com/20091118/conde-nasts-offering-for-apples-mystery-tablet-wired-magazine/">made by Apple (AAPL), Hewlett-Packard</a> (HPQ) and others?</p>
<p>Cond&eacute; has a demo video it has been showing to advertisers, employees and plenty of other people, including me. The demo gives you a pretty good overview of what the publisher and Adobe (ADBE), which is building the software to produce and view the magazines, have in mind. But the publisher has turned down my request to show the clip to my readers.</p>
<p>This doesn&#8217;t mean you can&#8217;t see it, though. If you&#8217;re in New York City, you can troop down to the promotional <a href="http://www.businesswire.com/portal/site/home/permalink/?ndmViewId=news_view&amp;newsId=20091120005346&amp;newsLang=en">&#8220;store&#8221;</a> Wired magazine sponsors each year, located this time in the Meatpacking District (keep an eye peeled for the <a href="http://twitter.com/JohnBorthwick/status/5836152485">Betaworks guys</a>). The publisher is showing off at least part of the clip there, and you can see some of it in this YouTube clip below (thanks to <a href="http://www.wired.com/gadgetlab/2009/11/itablet/">Brian Chen</a> for spotting):</p>
<p><object classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" width="350" height="283" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="allowFullScreen" value="true" /><param name="allowscriptaccess" value="always" /><param name="src" value="http://www.youtube.com/v/BLc-8gT2eKg&amp;hl=en_US&amp;fs=1&amp;" /><param name="allowfullscreen" value="true" /><embed type="application/x-shockwave-flash" width="350" height="283" src="http://www.youtube.com/v/BLc-8gT2eKg&amp;hl=en_US&amp;fs=1&amp;" allowscriptaccess="always" allowfullscreen="true"></embed></object></p>
<p>Obviously, it&#8217;s a much better experience if you can watch the video directly, instead of through someone else&#8217;s video camera. Also, I think you&#8217;d prefer to see it outside of the store, where you&#8217;re not subjected to slit-your-wrists techno music. So perhaps this will prompt the Cond&eacute; folks to put the entire clip out in public.</p>
<p>In the meantime, here&#8217;s a <a href="http://www.flickr.com/photos/wiredinsider">gallery</a> of &#8220;Saturday Night Live&#8221; cast members and other sort-of-famous people checking out last year&#8217;s store.</p>
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		<item>
		<title>YouTube Says Popcorn Hour Is Over</title>
		<link>http://mediamemo.allthingsd.com/20091120/youtube-says-popcorn-hour-is-over/</link>
		<comments>http://mediamemo.allthingsd.com/20091120/youtube-says-popcorn-hour-is-over/#comments</comments>
		<pubDate>Fri, 20 Nov 2009 20:53:29 +0000</pubDate>
		<dc:creator>Peter Kafka</dc:creator>
				<category><![CDATA[Google]]></category>
		<category><![CDATA[Internet]]></category>
		<category><![CDATA[MediaMemo]]></category>
		<category><![CDATA[Peter Kafka]]></category>
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		<category><![CDATA[Alex Limberis]]></category>
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		<category><![CDATA[blog post]]></category>
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		<category><![CDATA[Hulu]]></category>
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		<category><![CDATA[Popcorn Hour]]></category>
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		<category><![CDATA[scraping]]></category>
		<category><![CDATA[set top box]]></category>
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		<category><![CDATA[Syabas Technology]]></category>
		<category><![CDATA[terms]]></category>
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		<category><![CDATA[YouTube]]></category>

		<guid isPermaLink="false">http://mediamemo.allthingsd.com/?p=13125</guid>
		<description><![CDATA[Want to watch YouTube on your TV? There are plenty of devices and services that let you do that, with more on the way. But starting next month, at least one gadget is getting its YouTube feed shut down: Syabas, which makes a line of set-top boxes called "Popcorn Hour," says Google's video site has told it to remove YouTube content from its offering beginning December 2.]]></description>
			<content:encoded><![CDATA[<p><img src="http://mediamemo.allthingsd.com/files/2009/11/who_burnt_the_popcorn_tshirt-p2356393958797797463yta_210.jpg" alt="who_burnt_the_popcorn_tshirt-p2356393958797797463yta_210" title="who_burnt_the_popcorn_tshirt-p2356393958797797463yta_210" width="210" height="210" class="alignright size-full wp-image-13135" /></p>
<p>Want to watch YouTube on your TV? There are plenty of devices and services that let you do that, with more on the way.</p>
<p>But starting next month, at least one gadget is getting its YouTube feed shut down. Syabas Technology, which makes a line of set-top boxes called <a href="http://www.popcornhour.com/onlinestore/">&#8220;Popcorn Hour,&#8221;</a> says Google&#8217;s (GOOG) video site has told it to remove YouTube content beginning December 2.</p>
<p>This one is a straight he said/he said: Syabas, via a <a href="http://digital.limberis.com/2009/11/wheres-youtube-on-popcorn-hour.html">blog post from COO Alex Limberis,</a> says it has an agreement to use YouTube&#8217;s clips, but that YouTube had changed the terms of the agreement recently. YouTube won&#8217;t address that claim directly, but offered this statement:</p>
<blockquote class="memo"><p>Since July of 2008, YouTube&#8217;s Terms of Service has restricted implementations for televisions based on our APIs. YouTube has been in active discussions with various developers on how best to implement YouTube on set top boxes and TVs. There are several companies, however, that have deployed solutions, like video scraping technology, to circumvent the rules and violate YouTube’s Terms of Service.  Companies that have negotiated agreements to use our APIs, like TiVo, Sony, Panasonic and PS3 are not impacted.</p></blockquote>
<p>The first-gut reaction here is to draw a parallel between this move and <a href="http://mediamemo.allthingsd.com/20090218/did-big-cable-force-hulu-off-boxee/">Hulu&#8217;s attempt to prevent video software start-up Boxee from using its stuff</a>.</p>
<p>But in that case, at least, Hulu was trying to restrict access to a data stream it was making freely available to the rest of the world. Here, both sides agree that YouTube requires a contract before it will release its API to commercial partners.</p>
<p>So, the real question is: Did the two companies have an agreement, and what if, anything, has changed recently.</p>
<p>Gentlemen?</p>
<p>[T-shirt image courtesy of <a href="http://www.zazzle.com">Zazzle.com</a>.]</p>
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		<item>
		<title>Why Broadcast TV Won't Miss Oprah</title>
		<link>http://mediamemo.allthingsd.com/20091120/why-broadcast-tv-wont-miss-oprah/</link>
		<comments>http://mediamemo.allthingsd.com/20091120/why-broadcast-tv-wont-miss-oprah/#comments</comments>
		<pubDate>Fri, 20 Nov 2009 17:38:14 +0000</pubDate>
		<dc:creator>Peter Kafka</dc:creator>
				<category><![CDATA[MediaMemo]]></category>
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		<category><![CDATA[local TV stations]]></category>
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		<category><![CDATA[Michael Meltz]]></category>
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		<category><![CDATA[Oprah Winfrey]]></category>
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		<guid isPermaLink="false">http://mediamemo.allthingsd.com/?p=13111</guid>
		<description><![CDATA[You can debate whether Oprah Winfrey's plans to shut down her broadcast show--in 2011--and move to cable constitutes "news." Ditto for what it means for the culture.

But what do Oprah's plans mean for the TV business? Not that much, argues JP Morgan analyst Michael Meltz.]]></description>
			<content:encoded><![CDATA[<p><a href="http://mediamemo.allthingsd.com/files/2009/11/oprah.jpg"><img class="alignright size-medium wp-image-13118" title="oprah" src="http://mediamemo.allthingsd.com/files/2009/11/oprah-249x187.jpg" alt="oprah" width="249" height="187" /></a>You can debate whether Oprah Winfrey&#8217;s plans to shut down her broadcast show&#8211;in 2011&#8211;and move to cable <a href="http://twitter.com/MattGarrahan/status/5875423717">constitutes</a> <a href="http://twitter.com/benfritz/statuses/5876068317">&#8220;news.&#8221;</a> Ditto for what it means for the culture.</p>
<p>But what do Oprah&#8217;s plans mean for the TV business? Not that much, argues JP Morgan (JPM) analyst Michael Meltz. Short version of his note published this morning: It&#8217;s not bad for OWN, the cable network Oprah co-owns with Discovery (DISCA). But it&#8217;s also not terrible for CBS (CBS) and Disney&#8217;s (DIS) ABC, the two broadcasters currently in the &#8220;Oprah&#8221; business.</p>
<p>That&#8217;s because while the move makes for unpleasant &#8220;optics&#8221;&#8211;bizspeak for &#8220;looks bad&#8221;&#8211;for broadcast, it turns out that Oprah didn&#8217;t make that much money for the business. (But <a href="http://www.forbes.com/lists/2009/54/rich-list-09_Oprah-Winfrey_O0ZT.html">plenty for herself</a>, obviously.)</p>
<p>Medium-sized version of Meltz&#8217;s argument:</p>
<ul>
<li>The show made $50 million a year for CBS, which syndicated the program. CBS would rather have that money than not, but losing it will amount to a &#8220;rounding error&#8221; in 2012.</li>
<li>The show was a big ratings hit for local TV stations, but they paid a lot for it&#8211;upward of $200,000 a week in big markets. That made it a loss-leader for most broadcasters, Meltz says.</li>
<li>And yes, the show provided a big lead-in audience to local TV news broadcasts, particularly in top ABC markets. But given that it&#8217;s not going to end up on a rival broadcast channel, &#8220;it is conceivable that station audience/ad share won&#8217;t change much for the day-part.&#8221;</li>
</ul>
<p>Okay. Back to the crying and teeth-gnashing.</p>
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		<title>Can Adobe and Apple Play Nicely When&#8211;And If&#8211;The Tablet Shows Up?</title>
		<link>http://mediamemo.allthingsd.com/20091119/can-adobe-and-apple-play-nicely-when-and-if-the-tablet-shows-up/</link>
		<comments>http://mediamemo.allthingsd.com/20091119/can-adobe-and-apple-play-nicely-when-and-if-the-tablet-shows-up/#comments</comments>
		<pubDate>Thu, 19 Nov 2009 23:33:07 +0000</pubDate>
		<dc:creator>Peter Kafka</dc:creator>
				<category><![CDATA[Apple]]></category>
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		<guid isPermaLink="false">http://mediamemo.allthingsd.com/?p=13091</guid>
		<description><![CDATA[Adobe is preparing to put magazines on Apple's purported wondertablet. But what if that device, like Apple's iPhone, doesn't want to work with Adobe?]]></description>
			<content:encoded><![CDATA[<p><a href="http://mediamemo.allthingsd.com/files/2009/11/kid-fight.jpg"><img class="alignright size-medium wp-image-13095" title="kid fight" src="http://mediamemo.allthingsd.com/files/2009/11/kid-fight-250x183.jpg" alt="kid fight" width="250" height="183" /></a>Brief-ish follow-up to yesterday&#8217;s story about <a href="http://mediamemo.allthingsd.com/20091118/conde-nasts-offering-for-apples-mystery-tablet-wired-magazine/">Cond&eacute; Nast&#8217;s plan to create tablet-friendly editions of its magazines</a> with the help of Adobe:</p>
<p>As many readers noted, one big problem&#8211;potentially&#8211;with the plan is that Adobe (ADBE) and Apple (AAPL) generally don&#8217;t play well together. And in the case of Apple&#8217;s iPhone, they don&#8217;t play at all: Adobe&#8217;s flash platform doesn&#8217;t work in the iPhone, which is why many video sites, which depend on flash, don&#8217;t work well on the gadget.</p>
<p>So what if this happens again with Apple&#8217;s tablet, if and when the thing finally arrives?</p>
<p>I noted this yesterday, but didn&#8217;t get to talk to Adobe and Condé about it until later. Now I have their responses. The short version: They sure hope it works out.</p>
<p>The longer version is that both Condé and Adobe plan on running on all sorts of devices. And there&#8217;s not a lot they can do to satisfy Apple&#8217;s (AAPL) tablet requirements in advance, since Apple won&#8217;t discuss the tablet or even acknowledge that the tablet is in the works.</p>
<p>Here&#8217;s Adobe&#8217;s official line, provided by Senior Experience Design Manager <a href="http://twitter.com/jeremyclark">Jeremy Clark</a>:</p>
<blockquote class="memo"><p>Adobe has taken initial steps to prepare Adobe AIR to support mobile with performance improvements (reductions in memory usage, runtime size, JavaScript CPU consumption, and reduced CPU usage for background applications), and support multi-touch input used by mobile phones and presumably a new generation of slate devices.  In fact <a href="http://eon.businesswire.com/portal/site/eon/permalink/?ndmViewId=news_view&amp;newsId=20091116006902&amp;newsLang=en">we just announced a beta</a> for AIR 2.0 that incorporates many of these features.</p>
<p>Our job at Adobe is to help create a great digital publishing platform. If publishers like Conde Nast and NY Times are delivering brand-name content via Adobe AIR, we believe that the devices that will win in the marketplace, will be the ones that support this open format. It should also be noted that Adobe recently announced plans to enable Flash applications to be brought to iPhone and indeed <a href="http://eon.businesswire.com/portal/site/eon/permalink/?ndmViewId=news_view&amp;newsId=20091005006358&amp;newsLang=en">several are available on the iTunes store</a>.</p>
<p>So we’ll continue to look for ways to enable publishers to deliver their content to the widest possible range of platforms, even on platforms that don’t yet support our runtimes.</p></blockquote>
<p>It&#8217;s a reasonable enough response, given the alternative, which is to wait around for Apple to bring forth the wondergadget&#8211;or not. And in the meantime, the companies would miss an opportunity to help set standards for other guys&#8217; gadgets.</p>
<p>On the other hand, there&#8217;s the less politic response, which you&#8217;re not going to hear from either company on the record: &#8220;Boy oh boy, are we screwed if our stuff doesn&#8217;t work with the market leader.&#8221;</p>
<p>But here&#8217;s one version of that take, from Time Inc.&#8217;s <a href="http://thethirdscreen.wordpress.com/2009/11/19/rumored-delay-of-rumored-apple-tablet-rumored-to-freak-out-publishing-industry/">Josh Quittner</a>, who is working on producing tablet-ready magazines for the Time Warner (TWX) publishing unit:</p>
<blockquote class="memo"><p>I am a hyperbolic guy, not to mention a purple writer, but I think it’s conservative to say that in the miserable publishing business, there is no greater hope for salvation that the iThing. With visions of giant iPhones dancing in our heads, all of us are working on prototypes of magazines and newspapers that will work on 9.7-inch, multi-touch screens linked wirelessly to stores. And, while there are at least a dozen manufacturers heatedly working on their own iterations, we all await the iThing because history has shown us that Steve Jobs leads the parade. Chaos will ensue, with many idiotic and competing platforms drawing precious resources from content makers who have to try just about everything until a frontrunner emerges.</p></blockquote>
<p>Oh. One more quick item: As Quittner says, there are lots of publishers working on this stuff, and I look forward to seeing all of their efforts. And in case <a href="http://www.fastcompany.com/blog/kit-eaton/technomix/apple-tablet-oled-screen-and-conde-nast-mag-rumor-boost-delayed">anyone gets the idea</a> that I&#8217;m only paying attention to the biggest dogs, here&#8217;s what FastCompany.com&#8217;s Noah Robischon has to say about his company&#8217;s digital plans:</p>
<blockquote class="memo"><p>We&#8217;re working on delivering the magazine in several different digital formats right now, including to e-readers. Assuming the iTablet is a real product, and it uses any of these formats&#8211;and I&#8217;ve got no inside knowledge, it&#8217;s all based on rumor and guesswork&#8211;then we&#8217;ll be on the device too.</p>
<p>We&#8217;ve been approached by a few different companies working on e-reader formats for magazine publishers, as well as a couple that want to create digital versions of the magazine pages for online display. So we&#8217;re evaluating our options now. This space has become very active in the last 6 months, and it&#8217;s great to have so many options.</p></blockquote>
<p>So there you go. Next?</p>
<p>[<em>Image credit: <a href="http://www.flickr.com/photos/clairity/1331662653/">clarity</a></em>]</p>
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		<title>How to See a Handball: Watch France Cheat Its Way Into the World Cup</title>
		<link>http://mediamemo.allthingsd.com/20091119/how-to-see-a-handball-watch-france-cheat-its-way-into-the-world-cup/</link>
		<comments>http://mediamemo.allthingsd.com/20091119/how-to-see-a-handball-watch-france-cheat-its-way-into-the-world-cup/#comments</comments>
		<pubDate>Thu, 19 Nov 2009 18:51:43 +0000</pubDate>
		<dc:creator>Peter Kafka</dc:creator>
				<category><![CDATA[Google]]></category>
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		<guid isPermaLink="false">http://mediamemo.allthingsd.com/?p=13080</guid>
		<description><![CDATA[In the U.S., this is no big deal, but in much of the world this is now the sports equivalent of the Zapruder film: French soccer star Thierry Henry cheating, via a handball, and propelling his team past Ireland and into next year's World Cup.

The Web is full of chatter about yesterday's game, but video is hard to come by: YouTube has shut down most of the clips. But dedicated searchers--and there are lots of them right now--can find them.]]></description>
			<content:encoded><![CDATA[<p><a href="http://mediamemo.allthingsd.com/files/2009/11/thierry-henry-france-soccer.png"><img class="alignright size-medium wp-image-13087" title="thierry henry france soccer" src="http://mediamemo.allthingsd.com/files/2009/11/thierry-henry-france-soccer-250x147.png" alt="thierry henry france soccer" width="250" height="147" /></a>In the U.S., this is no big deal, but in much of the world this is now the sports equivalent of the Zapruder film: French soccer star Thierry Henry cheating, via a handball, and propelling his team past Ireland and into next year&#8217;s World Cup.</p>
<p>The Web is full of chatter about yesterday&#8217;s game, but video is hard to come by. Again, this appears to be a case of Google&#8217;s (GOOG) YouTube flexing its ContentID system on behalf of copyright owners, in this case the European sports marketing company <a href="http://www.sportfive.com/#">Sportfive</a>.</p>
<p>This is a theoretical victory for content creators, who want to be able to control how and where their stuff appears on the Web. But since there doesn&#8217;t seem to be an approved video, it&#8217;s not really a solution. If it&#8217;s a story that&#8217;s attracting most of the world&#8217;s attention, someone&#8217;s going to find it, somewhere.</p>
<p>For instance, a bit of searching did yield these two, at least for now: A high-quality YouTube version of what appears to be a French broadcast, via the <a href="http://latimesblogs.latimes.com/sports_blog/2009/11/thierry-henry-handball-video.html">Los Angeles Times</a>, and what appears to be a German highlight reel, via DailyMotion and <a href="http://www.footytube.com/video/france-ireland-republic-nov18-27614">FootyTube</a>, which consistently has great soccer highlights, legal or not (thanks to <a href="http://twitter.com/zws/status/5863241042">Zen Web Solutions</a> for the reminder).</p>
<p><object classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" width="350" height="283" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="allowFullScreen" value="true" /><param name="allowScriptAccess" value="always" /><param name="src" value="http://www.youtube.com/v/5-ARMmT52Ak&amp;color1=0xb1b1b1&amp;color2=0xcfcfcf&amp;hl=en_US&amp;feature=player_embedded&amp;fs=1" /><param name="allowfullscreen" value="true" /><embed type="application/x-shockwave-flash" width="350" height="283" src="http://www.youtube.com/v/5-ARMmT52Ak&amp;color1=0xb1b1b1&amp;color2=0xcfcfcf&amp;hl=en_US&amp;feature=player_embedded&amp;fs=1" allowscriptaccess="always" allowfullscreen="true"></embed></object></p>
<div><object classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" width="350" height="282" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="allowFullScreen" value="true" /><param name="allowScriptAccess" value="always" /><param name="src" value="http://www.dailymotion.com/swf/xb748z" /><param name="allowfullscreen" value="true" /><embed type="application/x-shockwave-flash" width="350" height="282" src="http://www.dailymotion.com/swf/xb748z" allowscriptaccess="always" allowfullscreen="true"></embed></object><br />
<strong><a href="http://www.dailymotion.com/swf/xb748z">France v Ireland Republic</a></strong><br />
<em>by <a href="http://www.dailymotion.com/histormac">histormac</a></em></div>
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		<title>Court Kills Preposterous Pirate Beatles Site</title>
		<link>http://mediamemo.allthingsd.com/20091118/court-kills-preposterous-pirate-beatles-site/</link>
		<comments>http://mediamemo.allthingsd.com/20091118/court-kills-preposterous-pirate-beatles-site/#comments</comments>
		<pubDate>Thu, 19 Nov 2009 00:05:15 +0000</pubDate>
		<dc:creator>Peter Kafka</dc:creator>
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		<guid isPermaLink="false">http://mediamemo.allthingsd.com/?p=13044</guid>
		<description><![CDATA[It's official: You still can't buy the Beatles' songs on the Web, despite the efforts of a site that attempted to do so by rewriting copyright law on the fly. In other news: Have you seen this clip of Richard Pryor reading the alphabet on Sesame Street? Awesome.]]></description>
			<content:encoded><![CDATA[<p>It&#8217;s official: You still can&#8217;t buy the Beatles&#8217; songs on the Web, despite the efforts of a site that attempted to do so by rewriting copyright law on the fly.</p>
<p>A Los Angeles federal judge has issued a preliminary injunction against BlueBeat, a California-based site that had briefly sold the band&#8217;s music, arguing it used &#8220;psycho-acoustic simulation&#8221;&#8211;basically, making a note-for-note recording of the band&#8217;s recordings&#8211;to make the songs its own.</p>
<p>The same judge had already issued a <a href="http://www.wired.com/epicenter/2009/11/bluebeat-claims-to-own-new-copyrights-to-old-beatles-songs/">temporary restraining order</a> on behalf of music label EMI Music Group against the site earlier in the month and had scheduled a hearing for Friday, Nov. 20. But this ruling cancels out the hearing and by any reasonable standard should end the case.</p>
<p>Then again, this whole story has been a head-scratcher from the start, so who knows? Maybe the BlueBeat guys will try an even more preposterous argument down the road.</p>
<p>Part of me thinks that the whole thing may be some sort of <a href="http://en.wikipedia.org/wiki/Negativland#The_U2_record_incident">Negativeland/U2</a> hack/stunt/performance art piece. Or maybe there were a lot of mood-altering substances involved. Or maybe it&#8217;s part of a conspiracy to create work for copyright lawyers.</p>
<p>Whatever. I&#8217;ve embedded the court ruling below, if you insist on reading it. But here&#8217;s a clip of Richard Pryor reading the alphabet on &#8220;Sesame Street,&#8221; which is just as edifying and much more entertaining.</p>
<p><object classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" width="350" height="283" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="allowFullScreen" value="true" /><param name="allowscriptaccess" value="always" /><param name="src" value="http://www.youtube.com/v/eJh_EUrEAZg&amp;hl=en_US&amp;fs=1&amp;" /><param name="allowfullscreen" value="true" /><embed type="application/x-shockwave-flash" width="350" height="283" src="http://www.youtube.com/v/eJh_EUrEAZg&amp;hl=en_US&amp;fs=1&amp;" allowscriptaccess="always" allowfullscreen="true"></embed></object></p>
<p><object id="_ds_16769891" classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" width="350" height="550" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="name" value="_ds_16769891" /><param name="FlashVars" value="doc_id=16769891&amp;mem_id=288399&amp;doc_type=pdf&amp;fullscreen=0" /><param name="allowScriptAccess" value="always" /><param name="allowFullScreen" value="true" /><param name="src" value="http://viewer.docstoc.com/" /><param name="flashvars" value="doc_id=16769891&amp;mem_id=288399&amp;doc_type=pdf&amp;fullscreen=0" /><param name="allowfullscreen" value="true" /><embed id="_ds_16769891" type="application/x-shockwave-flash" width="350" height="550" src="http://viewer.docstoc.com/" allowfullscreen="true" allowscriptaccess="always" flashvars="doc_id=16769891&amp;mem_id=288399&amp;doc_type=pdf&amp;fullscreen=0" name="_ds_16769891"></embed></object><br />
<span style="font-size: xx-small;"><a href="http://www.docstoc.com/docs/16769891/bluebeat-beatles-suit">bluebeat beatles suit</a> &#8211; </span></p>
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		<title>Vevo, Big Music's Hulu, Launches Dec. 8</title>
		<link>http://mediamemo.allthingsd.com/20091118/vevo-big-musics-hulu-launches-december-8/</link>
		<comments>http://mediamemo.allthingsd.com/20091118/vevo-big-musics-hulu-launches-december-8/#comments</comments>
		<pubDate>Wed, 18 Nov 2009 23:05:50 +0000</pubDate>
		<dc:creator>Peter Kafka</dc:creator>
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		<guid isPermaLink="false">http://mediamemo.allthingsd.com/?p=13042</guid>
		<description><![CDATA[Vevo, the music industry's attempt to create a Hulu-like site for its music videos, will formally launch Dec. 8. The site, which is co-owned by Vivendi's Universal Music Group, Sony's music label and Abu Dhabi Media, will host a New York kick-off event that day.]]></description>
			<content:encoded><![CDATA[<p><a href="http://mediamemo.allthingsd.com/files/2009/04/vevo-logo.png"><img class="alignright size-medium wp-image-6164" title="vevo-logo" src="http://mediamemo.allthingsd.com/files/2009/04/vevo-logo-250x77.png" alt="vevo-logo" width="250" height="77" /></a>Vevo, the music industry&#8217;s attempt to create a Hulu-like site for its music videos, will formally launch Dec. 8. The site, which is co-owned by Vivendi&#8217;s Universal Music Group, Sony&#8217;s (SNE) music label and <a href="http://mediamemo.allthingsd.com/20091019/vevo-gets-its-investor-abu-dhabi-media-joins-hulu-for-music-videos/">Abu Dhabi Media</a>, will host a New York kick-off event that day.</p>
<p>For those who haven&#8217;t been following along, here&#8217;s what we know about Vevo:</p>
<ul>
<li>It will be powered by Google&#8217;s (GOOG) YouTube, which will share ad revenue with the joint venture.</li>
<li>It is being run by <a href="http://mediamemo.allthingsd.com/20090508/vevo-aka-youtube-music-gets-a-ceo-universal-digital-boss-rio-caraeff/">Rio Caraeff</a>, Universal&#8217;s veteran digital guy.</li>
<li>In addition to its equity partnership, its distribution strategy is modeled after Hulu: Sony and Universal videos will appear exclusively on the site and/or YouTube, but the site plans on licensing its stream to other outlets, as Hulu does with portals like MySpace and Comcast&#8217;s (CMCSA) Fancast. One obvious place to license the stuff: Hulu itself.</li>
<li>Neither EMI nor Warner Music Group (WMG), <a href="http://mediamemo.allthingsd.com/20090928/how-the-youtube-warner-music-deal-got-done-meet-vevo-jr/">which has created its own Vevo-like channel with YouTube</a>, is participating in the venture, but they could.</li>
</ul>
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		<title>Cond&#233; Nast's Offering for Apple's Mystery Tablet: Wired Magazine</title>
		<link>http://mediamemo.allthingsd.com/20091118/conde-nasts-offering-for-apples-mystery-tablet-wired-magazine/</link>
		<comments>http://mediamemo.allthingsd.com/20091118/conde-nasts-offering-for-apples-mystery-tablet-wired-magazine/#comments</comments>
		<pubDate>Wed, 18 Nov 2009 21:19:42 +0000</pubDate>
		<dc:creator>Peter Kafka</dc:creator>
				<category><![CDATA[Apple]]></category>
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		<guid isPermaLink="false">http://mediamemo.allthingsd.com/?p=13025</guid>
		<description><![CDATA[Here's yet another content creator that's convinced Apple has a tablet device in the works: Cond&#233; Nast says it will have a digital version of Wired magazine ready for the purported gadget by the middle of next year and will eventually create similar versions for all of its 18 titles.

But Cond&#233;, like other publishers, says Apple won't actually talk to the company about its plans for the device--or even acknowledge that it has plans.]]></description>
			<content:encoded><![CDATA[<p><a href="http://mediamemo.allthingsd.com/files/2009/11/cover_wired_190.jpg"><img class="alignright size-full wp-image-13028" title="cover_wired_190" src="http://mediamemo.allthingsd.com/files/2009/11/cover_wired_190.jpg" alt="cover_wired_190" width="190" height="259" /></a>Here&#8217;s yet another content creator convinced that Apple has a tablet device in the works: Condé Nast says it will have a digital version of Wired magazine ready for the rumored gadget by the middle of next year and will eventually create similar versions for all of its 18 titles.</p>
<p>But Condé, like other publishers, says Apple (AAPL) won&#8217;t actually talk to the company about its plans for the device, or even acknowledge that it <em>has</em> plans.*</p>
<p>Condé&#8217;s plan, meanwhile, is to create digital versions of its magazines that will work on all the upcoming tablets, using new software from Adobe (ADBE). Those tablets aren&#8217;t actually on the market yet, but the publisher says it&#8217;s confident that we&#8217;ll soon see multiple versions of machines featuring large color touchscreens and wireless connections.</p>
<p>So who&#8217;s going to make those gadgets? Condé Nast CEO Chuck Townsend says his company is working closely with Hewlett-Packard (HPQ) and that it has also been communicating its plans to Apple. But Townsend made a point of saying that Apple executives themselves refuse to acknowledge that they&#8217;re actually planning a tablet: &#8220;They&#8217;re not talking to anybody openly,&#8221; he says.</p>
<p>Adobe is creating a publishing tool for the new format, as well as magazine-reader software that may come pre-installed on the devices or may require a download. The software company says it is working exclusively with Condé now, but will offer its tools to other publishers next year.</p>
<p>[Important technical point several readers have brought up: Adobe says its new reader software will run using its <a href="http://get.adobe.com/air/">AIR platform</a>, which works on multiple operating systems, including Apple's desktop system. But neither AIR nor Adobe's flash software works on Apple's iPhone, so if the new mystery device runs on that operating system, there's a problem. I'm following up with Adobe to see what it has to say. UPDATE: <a href="http://mediamemo.allthingsd.com/20091119/can-adobe-and-apple-play-nicely-when-and-if-the-tablet-shows-up/">Here's Adobe's response</a>.]</p>
<p>Condé says its work with Adobe won&#8217;t preclude the company from joining the <a href="http://mediamemo.allthingsd.com/20091002/publishers-like-time-inc-s-hulu-for-magazines-proposal-what-will-apple-and-amazon-say/">&#8220;Hulu for magazines&#8221;</a> storefront/distribution joint venture it has been discussing with Time Warner&#8217;s (TWX) Time Inc. and <a href="http://mediamemo.allthingsd.com/20091111/strength-in-numbers-news-corp-may-join-time-inc-s-hulu-for-magazines/">other publishers</a>. &#8220;Those discussions are ongoing and important and imminent,&#8221; Townsend says.</p>
<p>Okay. So what will Condé&#8217;s magazines look like once the tablets appear? The publisher has been showing a demo video to advertisers, industry executives and employees, and I&#8217;m trying to convince the company to show it to the rest of the world. (UPDATE: <a href="http://mediamemo.allthingsd.com/20091121/another-loud-fuzzy-peek-at-wireds-tablet-edition/">Here&#8217;s a partial, low-quality version of the video</a>).</p>
<p>But until then, you can get a sense of it by checking out the publisher&#8217;s first attempt to port a magazine to the iPhone, which was released today at the <a href="http://bit.ly/2q32Nq">iTunes App Store</a>.</p>
<p>Like the <a href="http://mediamemo.allthingsd.com/20091020/conde-nast-tries-turning-the-app-store-into-a-newsstand-will-you-buy-gq-for-your-iphone/">iPhone version of GQ&#8217;s December issue</a>, Condé says its tablet magazines will feature the same content found in the print versions, including original advertising, with the ability to view pages in their original form or in formats designed specifically for the device. They will also import multimedia content, like videos, and offer the ability to synch up with social networks and other Web sites.</p>
<p>Condé also thinks the business model for its tablet mags will mirror that of its iPhone app. The company intends to charge readers for each title, and it plans to convince the Audit Bureau of Circulations, the magazine industry&#8217;s standards board, that its online sales are equivalent to newsstand sales. That will allow Condé to charge advertisers the same rate as for print ads.</p>
<p>If all of this works, it&#8217;s a dream scenario for Condé and other publishers. The magazine industry gets to keep the revenue streams its print publications generate without having to make the &#8220;analog dollars for digital pennies&#8221; discount that the Web requires. Meanwhile, Condé gets to bask in the benefits of digital&#8211;lower distribution costs, more engagement with readers.</p>
<p>Or put another way: Publishers hope the new devices will repair all the value destruction the Web has wrought.</p>
<p>But all of this assumes that consumers, who&#8217;ve shown no inclination to pay for this stuff on the Web, will be willing to pay for it once it appears on devices no one owns yet. We&#8217;ll find out soon enough.</p>
<p>*One possible exception is the <a href="http://mediamemo.allthingsd.com/20091027/what-does-the-new-york-times-really-know-about-apples-tablet-i-aint-sayin-says-editor-bill-keller/">New York Times</a> (NYT), where editor Bill Keller refuses to talk about possible talks with Steve Jobs and company.</p>
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		<title>A Few Tunes for Hulu: Here's Norah Jones</title>
		<link>http://mediamemo.allthingsd.com/20091118/a-few-tunes-for-hulu-remember-norah-jones/</link>
		<comments>http://mediamemo.allthingsd.com/20091118/a-few-tunes-for-hulu-remember-norah-jones/#comments</comments>
		<pubDate>Wed, 18 Nov 2009 12:04:18 +0000</pubDate>
		<dc:creator>Peter Kafka</dc:creator>
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		<guid isPermaLink="false">http://mediamemo.allthingsd.com/?p=13017</guid>
		<description><![CDATA[Here's a match up that makes plenty of sense: EMI Music Group, which has a new Norah Jones album to promote, is showing her videos on Hulu, the video joint venture that specializes in "premium" content. But the deal is the only one of its kind. While the big music labels have played footsie with Hulu in the past, they have yet to actually move any of their clips there. Instead, they're concentrating on YouTube, which makes plenty of sense.]]></description>
			<content:encoded><![CDATA[<p><a href="http://mediamemo.allthingsd.com/files/2009/11/norah-jones.png"><img class="alignright size-medium wp-image-13019" title="norah jones" src="http://mediamemo.allthingsd.com/files/2009/11/norah-jones-250x218.png" alt="norah jones" width="250" height="218" /></a>Here&#8217;s a match up that makes plenty of sense: EMI Music Group, which has a new Norah Jones album to promote, is <a href="http://www.hulu.com/norah-jones">showing her videos on Hulu</a>, the video joint venture that specializes in &#8220;premium&#8221; content.</p>
<p>But oddly, the deal is the only one of its kind. While the big music labels have played footsie with Hulu in the past, they have yet to actually move any of their clips there.</p>
<p>That could still happen one day, and the site <a href="http://bits.blogs.nytimes.com/2009/11/18/hulu-takes-first-step-into-music/">hints</a> that you may see more clips coming down the road. But Hulu is less valuable for the labels than it could have been a year ago: Since then, three of the big four have struck deals that give them much more incentive to show their stuff on Google&#8217;s (GOOG) YouTube, the world&#8217;s biggest video site.</p>
<p>Vivendi&#8217;s Universal Music and Sony (SNE) have a deal that locks up their stuff exclusively on Vevo, a sort of <a href="http://mediamemo.allthingsd.com/20090604/sony-joins-vevo-universals-hulu-for-music-videos/">&#8220;Hulu for music videos&#8221;</a> that will be powered by YouTube. And <a href="http://mediamemo.allthingsd.com/20090928/how-the-youtube-warner-music-deal-got-done-meet-vevo-jr/">Warner Music Group (WMG) has convinced YouTube</a> to give the label its own branded channel for its clips.</p>
<p>No word on financials for the Hulu deal, but I&#8217;d surprised if this generates much cash for EMI. Hulu&#8217;s core partners&#8211;News Corp.&#8217;s (NWS) Fox, GE&#8217;s (GE) NBC Universal and Disney&#8217;s (DIS) ABC&#8211;have deals that let them keep 70 percent of any ad revenue their stuff generates on the site. But other partners get closer to 50 percent.</p>
<p>In other Norah news, my soon-to-be sort-of neighbor is having <a href="http://www.nypost.com/p/news/local/brooklyn/neighbors_bash_norah_window_in_brick_jYuf3MMZy0GNU0pAD9fiEI">construction problems</a>. Here she is taking on one of the great Wilco songs:</p>
<p><object classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" width="350" height="202" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="allowFullScreen" value="true" /><param name="src" value="http://www.hulu.com/embed/nDj9hT2oZvtXlCq3HbJjIg" /><param name="allowfullscreen" value="true" /><embed type="application/x-shockwave-flash" width="350" height="202" src="http://www.hulu.com/embed/nDj9hT2oZvtXlCq3HbJjIg" allowfullscreen="true"></embed></object></p>
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		<title>Who's Going to Pay for Online Content? A) A Few of You B) Barely Anyone C) You're Already Paying</title>
		<link>http://mediamemo.allthingsd.com/20091116/whos-going-to-pay-for-online-content-a-a-few-of-you-b-barely-anyone-c-youre-already-paying/</link>
		<comments>http://mediamemo.allthingsd.com/20091116/whos-going-to-pay-for-online-content-a-a-few-of-you-b-barely-anyone-c-youre-already-paying/#comments</comments>
		<pubDate>Mon, 16 Nov 2009 15:05:47 +0000</pubDate>
		<dc:creator>Peter Kafka</dc:creator>
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		<guid isPermaLink="false">http://mediamemo.allthingsd.com/?p=12986</guid>
		<description><![CDATA[The new conventional wisdom is that sooner or later, consumers will have to start paying for some of the stuff they currently get for free on the Web.

But will they actually pay up? Here, the conventional wisdom is not so helpful. Nor are studies predicting consumer behavior.]]></description>
			<content:encoded><![CDATA[<p><a href="http://mediamemo.allthingsd.com/files/2009/09/eightball.jpg"><img class="alignright size-medium wp-image-10829" title="eightball" src="http://mediamemo.allthingsd.com/files/2009/09/eightball-250x187.jpg" alt="eightball" width="250" height="187" /></a>The new conventional wisdom is that sooner or later, consumers will have to start paying for some of the stuff they currently get for free on the Web.</p>
<p>But will they actually pay up? Here, the conventional wisdom is not so helpful. Nor are studies predicting consumer behavior. To wit:</p>
<ul>
<li> Nearly 50 percent of U.S. Web users are willing to pay for online news, says the <a href="http://www.nytimes.com/2009/11/16/business/media/16paywall.html?ref=business">Boston Consulting Group</a>.</li>
<li>Not a chance, says Forrester (FORR): Try <a href="http://blogs.forrester.com/consumer_product_strategy/2009/11/new-forrester-report-consumers-weigh-in-on-paying-for-content.html">20 percent</a>.</li>
</ul>
<p>For what it&#8217;s worth, my money&#8217;s on the Forrester number, or one that&#8217;s even lower. My gut says people love consuming news, but only in the broadest sense&#8211;<a href="http://digitaldaily.allthingsd.com/20091116/qotd-213/">Obama doesn&#8217;t really Twitter!</a> <a href="http://sports.yahoo.com/nfl/recap?gid=20091115011">What was Belichick thinking?</a>&#8211;and that sort of stuff, which appeals to a very large audience, will always be free, and you&#8217;ll get it from Google (GOOG) or something like Yahoo (YHOO). Which leaves you with a small audience willing to pay for everything else.</p>
<p>But! We should note that people are indeed paying for &#8220;content&#8221; right now. In fact, they&#8217;re paying for a lot of it: $115 a month, up seven percent from last year, says NPD Group. The breakdown:</p>
<blockquote class="memo"><p>As of August 2009, 81 percent of U.S. households subscribed to a television service (satellite TV, basic/premium cable, or fiber-optic television service). A similar percentage of households (76 percent) paid for Internet subscriptions. Seventeen percent subscribed to an online music service or satellite radio; and 14 percent subscribed to online gaming subscription services.</p>
<p>More traditional forms of entertainment subscriptions, however, did not fare so well. The number of people subscribing to newspapers fell by 2 percentage points to reach 29 percent in August 2009. Forty-one percent of consumers subscribed to magazines this year, compared to 43 percent who did so last year.</p>
<p>According to NPD, an influx of new smartphone owners has led to an increase in mobile data-plan subscriptions: 9 percent of U.S. consumers had mobile data subscriptions this year, versus just 6 percent last year. Fourteen percent of consumers subscribed to a home-video subscription service, like Netflix, this year, which is 2 percentage points higher than last year.</p></blockquote>
<p>Ah, see? Problem solved: If you want Americans to pony up for stuff on the Web, just link it to something they&#8217;re already paying for, like their cable or Internet subscription.</p>
<p>This is what smart guys like <a href="http://d7.allthingsd.com/speakers/john-malone/">John Malone</a> have been talking about for a while, and it&#8217;s also the core of the strategy behind the Time Warner (TWX)/Comcast (CMCSA)/everyone else &#8220;TV Everywhere&#8221; gambit. But it&#8217;s also what many people have been trying to do for a very long time&#8211;ask the music industry&#8211;with limited success.</p>
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		<title>"The Office" Weighs In on Murdoch's Paywall Plans</title>
		<link>http://mediamemo.allthingsd.com/20091113/the-office-weighs-in-on-murdochs-paywall-plans/</link>
		<comments>http://mediamemo.allthingsd.com/20091113/the-office-weighs-in-on-murdochs-paywall-plans/#comments</comments>
		<pubDate>Fri, 13 Nov 2009 13:19:07 +0000</pubDate>
		<dc:creator>Peter Kafka</dc:creator>
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		<guid isPermaLink="false">http://mediamemo.allthingsd.com/?p=12961</guid>
		<description><![CDATA[Are the folks who put together "The Office" clairvoyant or what? These things are written and shot many weeks in advance, yet last night's episode contains a perfectly timed reference to the News Corp./Google paywall controversy.]]></description>
			<content:encoded><![CDATA[<p>Are the folks who put together &#8220;The Office&#8221; clairvoyant or what? These things are written and shot many weeks in advance, yet last night&#8217;s episode contains a perfectly timed reference to the News Corp./Google (GOOG) <a href="http://www.telegraph.co.uk/finance/newsbysector/mediatechnologyandtelecoms/digital-media/6559694/Rupert-Murdoch-to-remove-News-Corps-content-from-Google-in-months.html">paywall</a> <a href="http://www.nma.co.uk/news/cover-story-times-to-charge-for-online-content-from-next-spring/3006442.article">controversy</a>.</p>
<p><object width="350" height="202"><param name="movie" value="http://www.hulu.com/embed/I3I59CjhpGcf2A_gYJWWvA/155/232"></param><param name="allowFullScreen" value="true"></param><embed src="http://www.hulu.com/embed/I3I59CjhpGcf2A_gYJWWvA/155/232" type="application/x-shockwave-flash" allowFullScreen="true"  width="350" height="202"></embed></object></p>
<p>Or at least that&#8217;s the way I read it. My guess is that Jim is using the &#8220;leaky wall&#8221; strategy to access the rest of the Journal piece rather than using a paid subscription. But the writers seem to have made that deliberately oblique. Or perhaps they think their audience has zero interest in the minutiae of media economics.</p>
<p>And for the record: In addition to Dow Jones and The Wall Street Journal, News Corp. (NWS) owns this Web site.</p>
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		<title>Who's Watching What on YouTube? See for Yourself.</title>
		<link>http://mediamemo.allthingsd.com/20091112/whos-watching-what-on-youtube-see-for-yourself/</link>
		<comments>http://mediamemo.allthingsd.com/20091112/whos-watching-what-on-youtube-see-for-yourself/#comments</comments>
		<pubDate>Thu, 12 Nov 2009 13:00:05 +0000</pubDate>
		<dc:creator>Peter Kafka</dc:creator>
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		<guid isPermaLink="false">http://mediamemo.allthingsd.com/?p=12926</guid>
		<description><![CDATA[If you're someone who gets paid to market to people who use YouTube, there's a good chance you already know about TestTube, the site's suite of experimental services. The rest of us will find interesting novelties, like "Insights for Audience": A nifty way to find out what people like--or unlike--you are watching.]]></description>
			<content:encoded><![CDATA[<p>If you&#8217;re someone who gets paid to market to people who use YouTube, there&#8217;s a good chance you already know about <a href="http://www.youtube.com/testtube">TestTube</a>, the site&#8217;s suite of experimental services. The rest of us will find interesting novelties, like <a href="http://video-analytics.google.com/yap/iba">&#8220;Insights for Audience&#8221;</a>: A nifty way to find out what people like&#8211;or unlike&#8211;you are watching.</p>
<p>The tool has been around for a while and got a formal roll out earlier this fall, but Google (GOOG) product manager Nick Jacobi just showed it off to the chattering (and <a href="http://search.twitter.com/search?q=mmf09">tweeting</a>) classes gathered at the <a href="http://www.monacomediaforum.org/">Monaco Media Forum</a>, so it&#8217;s going to get another burst of attention. (Also of interest, <a href="http://twitter.com/Edgecliffe/statuses/5646677594">apparently</a>: A dustup between Axel Springer CEO Mathias Döpfner and Arianna Huffington. Looking forward to watching that.)</p>
<p>Anyway, the Insights tool is self-explanatory and entertaining, at the very least. For instance, I used it to find out what 35-44 year-old males who like advertising, beer and football (ahem) are watching, and got this <a href="http://video-analytics.google.com/yap/launchQuery?genderQ.genderStr=MALE&amp;ageQ.min=35&amp;ageQ.max=44&amp;countryQ.countries=US&amp;countryQ.countries=Europe&amp;countryQ.countries=FR&amp;countryQ.countries=DE&amp;countryQ.countries=IT&amp;countryQ.countries=ES&amp;countryQ.countries=SE&amp;countryQ.countries=NL&amp;countryQ.countries=GB&amp;selectedVerticalsInThisVS=&amp;interestsQ.taxonomy=CAT2_V3_PROD&amp;interestsQ.verticals=25%2C277%2C258&amp;interestsQ.targetTaxonomy=CAT2_V3_PROD&amp;filters.racyFilterEnabled=true">results page</a>.</p>
<p><a rel="lightbox" href="http://mediamemo.allthingsd.com/files/2009/11/youtube-mosaic.png"><img class="alignnone size-full wp-image-12928" title="youtube mosaic" src="http://mediamemo.allthingsd.com/files/2009/11/youtube-mosaic.png" alt="youtube mosaic" width="350" height="306" /></a></p>
<p>The most interesting part of the results is a mosaic of videos (above; click to enlarge) that my target demographic is watching, which includes some obvious stuff, like <a href="http://www.youtube.com/watch?v=lHxn9cXZ4gs">&#8220;Amazing NFL Football Catches,&#8221;</a> and some really obscure stuff, like an episode of <a href="http://www.youtube.com/watch?v=j2IU3Mydkig">&#8220;Shazam.&#8221;</a> I also found this Kirby Puckett tribute, which pleased me to no end:</p>
<p><object classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" width="350" height="283" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="allowFullScreen" value="true" /><param name="allowscriptaccess" value="always" /><param name="src" value="http://www.youtube.com/v/DRdAtnmar1Y&amp;hl=en_US&amp;fs=1&amp;" /><param name="allowfullscreen" value="true" /><embed type="application/x-shockwave-flash" width="350" height="283" src="http://www.youtube.com/v/DRdAtnmar1Y&amp;hl=en_US&amp;fs=1&amp;" allowscriptaccess="always" allowfullscreen="true"></embed></object></p>
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		<title>The $35,000 House Tour, Guided by Bill Gates</title>
		<link>http://mediamemo.allthingsd.com/20091111/the-35000-house-tour-guided-by-bill-gates/</link>
		<comments>http://mediamemo.allthingsd.com/20091111/the-35000-house-tour-guided-by-bill-gates/#comments</comments>
		<pubDate>Wed, 11 Nov 2009 23:25:09 +0000</pubDate>
		<dc:creator>Peter Kafka</dc:creator>
				<category><![CDATA[MediaMemo]]></category>
		<category><![CDATA[Microsoft]]></category>
		<category><![CDATA[Peter Kafka]]></category>
		<category><![CDATA[digital]]></category>
		<category><![CDATA[video]]></category>
		<category><![CDATA[bidder]]></category>
		<category><![CDATA[Bill Gates]]></category>
		<category><![CDATA[charity auction]]></category>
		<category><![CDATA[house]]></category>
		<category><![CDATA[Lake Washington]]></category>
		<category><![CDATA[Seattle]]></category>
		<category><![CDATA[Techflash]]></category>
		<category><![CDATA[virtual tour]]></category>

		<guid isPermaLink="false">http://mediamemo.allthingsd.com/?p=12903</guid>
		<description><![CDATA[If you want to buy Bill Gates's house, you need something like $150 million. But what about a tour of the place, guided by the Microsoft co-founder himself? Much more affordable.]]></description>
			<content:encoded><![CDATA[<p><a href="http://mediamemo.allthingsd.com/files/2009/11/gates-house.jpg"><img class="alignright size-medium wp-image-12920" title="gates house" src="http://mediamemo.allthingsd.com/files/2009/11/gates-house-250x187.jpg" alt="gates house" width="250" height="187" /></a>If you want to buy Bill Gates&#8217;s house, you&#8217;ll need something like <a href="http://blogs.seattleweekly.com/dailyweekly/2008/05/gates_taxman_cometh.php">$150 million</a>. But a tour of the place, guided by the Microsoft (MSFT) co-founder himself? That&#8217;s a mere $35,000.</p>
<p>That&#8217;s how much an unnamed bidder has ponied up, via a Microsoft charity auction, for a look-see at Gates&#8217;s place. After the tour of the 48,000-square-foot complex, which is located outside Seattle on the shores of Lake Washington, the winner gets to nosh on some appetizers, <a href="http://www.techflash.com/seattle/2009/11/35000_to_tour_bill_gates_house.html">TechFlash</a> reports.</p>
<p>A year ago, the same tour, of the same house, fetched just $8,600. Go figure.</p>
<p>All of that is out of your price range? I understand. Here, for us proles, is a free, &#8220;virtual&#8221; tour of the place:</p>
<p><object classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" width="350" height="283" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="allowFullScreen" value="true" /><param name="allowscriptaccess" value="always" /><param name="src" value="http://www.youtube.com/v/9738CIiY41k&amp;hl=en&amp;fs=1&amp;" /><param name="allowfullscreen" value="true" /><embed type="application/x-shockwave-flash" width="350" height="283" src="http://www.youtube.com/v/9738CIiY41k&amp;hl=en&amp;fs=1&amp;" allowscriptaccess="always" allowfullscreen="true"></embed></object><br />
[<em>Image credit: <a href="http://www.flickr.com/photos/tiktik/228512445/">Tiktik</a></em>]</p>
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		<title>YouTube's Newest Ads: Ones You Don't Have to Watch</title>
		<link>http://mediamemo.allthingsd.com/20091111/youtubes-newest-ads-one-you-dont-have-to-watch/</link>
		<comments>http://mediamemo.allthingsd.com/20091111/youtubes-newest-ads-one-you-dont-have-to-watch/#comments</comments>
		<pubDate>Wed, 11 Nov 2009 18:52:40 +0000</pubDate>
		<dc:creator>Peter Kafka</dc:creator>
				<category><![CDATA[Google]]></category>
		<category><![CDATA[Internet]]></category>
		<category><![CDATA[Peter Kafka]]></category>
		<category><![CDATA[advertising]]></category>
		<category><![CDATA[blogs]]></category>
		<category><![CDATA[digital]]></category>
		<category><![CDATA[entertainment]]></category>
		<category><![CDATA[media]]></category>
		<category><![CDATA[search]]></category>
		<category><![CDATA[video]]></category>
		<category><![CDATA[ads]]></category>
		<category><![CDATA[clip]]></category>
		<category><![CDATA[data]]></category>
		<category><![CDATA[overlay]]></category>
		<category><![CDATA[pre-roll]]></category>
		<category><![CDATA[skip this ad]]></category>
		<category><![CDATA[YouTube]]></category>

		<guid isPermaLink="false">http://mediamemo.allthingsd.com/?p=12892</guid>
		<description><![CDATA[The newest twist in Google's quest to wring more more money out of YouTube: Ads you don't have to look at. That's a refreshing change of pace, no?]]></description>
			<content:encoded><![CDATA[<p>The newest twist in Google&#8217;s (GOOG) quest to wring more more money out of YouTube: Ads you don&#8217;t have to watch.</p>
<p>The world&#8217;s biggest video site is trying a <a href="http://ytbizblog.blogspot.com/2009/11/skip-skip-skip-to-my-video.html">&#8220;small test&#8221;</a> of optional &#8220;pre-roll&#8221; ads that run at the beginning of its clips. Click on &#8220;skip this ad&#8221; when the ad starts running and&#8230;well, you can guess what happens.</p>
<p><a href="http://mediamemo.allthingsd.com/files/2009/11/skippable.jpg"><img class="alignnone size-full wp-image-12895" title="skippable" src="http://mediamemo.allthingsd.com/files/2009/11/skippable.jpg" alt="skippable" width="350" height="185" /></a></p>
<p>Unlike ad-skipping options offered by other sites, there&#8217;s no trade-off with the user here. You simply don&#8217;t have to watch the clip.</p>
<p>Given that most online advertising now seems headed in the <a href="http://mediamemo.allthingsd.com/20090310/coming-to-a-website-near-you-much-bigger-more-obnoxious-ads/">&#8220;big, bigger BIGGEST&#8221;</a> direction&#8211;<a href="http://mediamemo.allthingsd.com/20090629/is-bigger-better-here-come-the-supersized-web-ads/">come-ons that insist on getting in your face</a> no matter how hard you try to avoid them&#8211;this is a pleasant change of pace.</p>
<p>And a smart one, at least theoretically, given that YouTube should be able to charge more for ads users don&#8217;t avoid. Just as important, the video site can collect more refined data about the performance of different ads.</p>
<p>I&#8217;m okay with preroll ads myself, if they&#8217;re short enough and it&#8217;s stuff I want to see. And I certainly prefer them to &#8220;overlay&#8221; ads, which clutter up the bottom of my clip with ugly text that&#8217;s a pain to make disappear. But Google (GOOG) and YouTube officials insist I&#8217;m in the minority on this one, and that the rest of you guys love them. True?</p>
<p>No ad at all on this one, which I&#8217;m only catching up to just now:</p>
<p><object classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" width="350" height="212" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="allowFullScreen" value="true" /><param name="allowscriptaccess" value="always" /><param name="src" value="http://www.youtube.com/v/UvEobeNfGcc&amp;hl=en&amp;fs=1&amp;" /><param name="allowfullscreen" value="true" /><embed type="application/x-shockwave-flash" width="350" height="212" src="http://www.youtube.com/v/UvEobeNfGcc&amp;hl=en&amp;fs=1&amp;" allowscriptaccess="always" allowfullscreen="true"></embed></object></p>
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