Friday, October 16, 2009
Dear FTC: Is This the Kind of Thing You Want Me to Disclose?
A marketer offers to pay me per post. I don’t know whether to be flattered or offended.
Thursday, November 6, 2008
Mobile Ads to the Rescue? Not for a While
There are plenty of people–from Google on down–waiting for marketers to start shoveling money into phone advertising. But it’s not going to happen in the next few years, as advertisers stick to markets they already understand.
Tuesday, November 4, 2008
Optimism Meets Reality: On the Ground at ad:tech
Online advertising may be slowing, but that isn’t putting a damper on one of the industry’s biggest trade shows. An insider offers tips on how to navigate.
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About Peter
Peter Kafka has been covering media and technology since 1997, when he joined the staff of Forbes magazine. Most recently, he has been the managing editor of the tech and media Web site, Silicon Alley Insider.
Ethics Statement
Here is a statement of my ethics and coverage policies. It is more than most of you want to know, but, in the age of suspicion of the media, I am laying it all out.
