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Monday, June 22, 2009

Adding an Amazon or Apple Affiliate Link to Your Blog? The Feds Want to Know.

whoselloutLet’s say you’re a small-time blogger who makes a habit out of writing about, say, music or books or software or videogames. And let’s say that you’ve decided to join an “affiliate program” that sends readers to Amazon or to Apple’s iTunes, where they can buy said product. Well, the Federal Trade Commission might like a word with you.

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About Peter

Peter Kafka has been covering media and technology since 1997, when he joined the staff of Forbes magazine. Most recently, he has been the managing editor of the tech and media Web site, Silicon Alley Insider. Read more »

Ethics Statement

Here is a statement of my ethics and coverage policies. It is more than most of you want to know, but, in the age of suspicion of the media, I am laying it all out.

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