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MediaMemo

Monday, September 28, 2009

Yahoo’s $100 Million TV Ad

yhoo adDon’t say they didn’t warn you: Last week, Yahoo formally rolled out its new $100 million-plus marketing campaign. Today, the TV ads begin. Here’s what you’ll be getting if you watch AMC, ESPN, USA, Comedy Central, Bravo or any of the broadcast networks in the U.S.

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Wednesday, June 24, 2009

Scripps, Rainbow Join the Authentication Bandwagon

madmen-770111Comcast was mum about other cable networks it has persuaded to join its “OnDemand Online” program, which will offer TV shows over the Web to its customers. But word is getting out anyway. The people who bring you Food Network and AMC, for instance, have signed on.

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Wednesday, January 14, 2009

Not Coming to Hulu: Last Week’s “Saturday Night Live” Highlight*

Another would-be “viral video” from NBC’s show that NBC can’t show you on NBC.com or Hulu. Blame a copyright issue (of course), and look for it on YouTube instead.

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About Peter

Peter Kafka has been covering media and technology since 1997, when he joined the staff of Forbes magazine. Most recently, he has been the managing editor of the tech and media Web site, Silicon Alley Insider. Read more »

Ethics Statement

Here is a statement of my ethics and coverage policies. It is more than most of you want to know, but, in the age of suspicion of the media, I am laying it all out.

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