Tuesday, October 6, 2009
Ask.com’s Newest Offer: Discount Search
Barry Diller has tried just about every gambit possible to boost his Ask.com search engine, but he keeps coming up with more. The latest: Coupons.
Thursday, June 18, 2009
Just How Much Search Share Does Twitter Really Have?
Twitter notched yet another milestone yesterday when it finally showed up on comScore’s index of Web search milestones. The catch: It barely registered, pulling down a search share of just 0.001 percent. But I’m sure that comScore is missing the majority of Twitter’s searches. So what’s the real number?
Wednesday, June 3, 2009
Bing! Here Come the TV Ads
Steve Ballmer says he “gulped” when he approved the marketing budget for Microsoft’s new Bing search engine — it’s reportedly in the $100 million range. Here’s where some of that money is going — Microsoft’s new TV ads, which begin running today.
Thursday, May 21, 2009
Ask’s Small Search Share = Garugantuan Ad
IAC’s search engine has stagnant market share and declining revenue. Here’s one way to fix the latter, brought to you by Ben Stiller and pals.
Thursday, April 16, 2009
Want to Watch the Media Hug Twitter in Real-Time? This Is the Site for You.
So why is Twitter growing so fast, anyway? Bunch of reasons. But one of them is that the media–from lil’ ol’ bloggers like me to the most mainstream of mainstream media–keep promoting it, for free, via nonstop coverage. And when we’re not doing that, we Tweet ourselves. See for yourself.
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About Peter
Peter Kafka has been covering media and technology since 1997, when he joined the staff of Forbes magazine. Most recently, he has been the managing editor of the tech and media Web site, Silicon Alley Insider. Read more »
Ethics Statement
Here is a statement of my ethics and coverage policies. It is more than most of you want to know, but, in the age of suspicion of the media, I am laying it all out.
