CBS paid $1.8 billion for CNET last summer, and today it is dealing with the consequences: A re-org and layoffs. CBS execs won’t release a total for the number of people fired, so news will be coming out in piecemeal fashion for some time. In the meantime, here’s CBS Interactive’s new corporate structure, detailed in an internal memo distributed late today.
CBS has yet to announce any cuts or restructuring after acquiring CNET this summer for $1.8 billion. That changes today.
We haven’t heard of much bloodletting since CBS bought CNET for $1.8 billion this summer. But obviously there have to be some cuts as the companies merge the network’s CBS Interactive unit with the Web publisher. Here’s one: Patrick Keane, the former Google exec hired as executive vice president and chief marketing officer in February 2007, is out. In his place is Mickey Wilson, who was SVP of marketing at CNET.
CBS has pulled the plug on MobLogic.TV, a news and politics Web video series it launched with some fanfare last spring. CBS says the show’s demise isn’t a product of cost-cutting at CBS, which is still integrating its $1.8 billion acquisition of CNET.
Peter Kafka has been covering media and technology since 1997, when he joined the staff of Forbes magazine. Most recently, he has been the managing editor of the tech and media Web site, Silicon Alley Insider. Read more »
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