Here comes the battle the online ad business has been dreading: Congress is drawing up a bill that would require users to sign up to let advertisers track their online behavior–and, if you believe online publishers, more or less destroy the online ad business.
How do we know that Google isn’t tracking the viewing records of people who watch YouTube videos at the official White House Web site? Because Google says so. The Electronic Frontier Foundation says that’s good enough for it, but Google’s answer may not satisfy everyone.
Peter Kafka has been covering media and technology since 1997, when he joined the staff of Forbes magazine. Most recently, he has been the managing editor of the tech and media Web site, Silicon Alley Insider. Read more »
Here is a statement of my ethics and coverage policies. It is more than most of you want to know, but, in the age of suspicion of the media, I am laying it all out.
D is unlike any other executive conference. Since its debut in 2003, D has brought to life the energy and excitement of the digital revolution in an unscripted, upfront and unparalleled way. Read more »
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