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Friday, June 26, 2009

Old Michael Jackson Story: Traffic Snarls the Web. New Michael Jackson Story: Look at Our Traffic!

crowdRemember all those stories about Web sites buckling under the weight of all that Michael Jackson traffic? Here’s the flip side, now being promoted by those same Web sites: Look at all of our Michael Jackson traffic! Yahoo, for instance, wants us to know that Jackson’s demise has been its good fortune. “Michael Jackson rushed to hospital” was the site’s “highest clicking” story, while Yahoo News set a record for hourly visitors.

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Monday, June 22, 2009

Google’s YouTube White House Privacy Policy: “Trust Us”

the_conversationHow do we know that Google isn’t tracking the viewing records of people who watch YouTube videos at the official White House Web site? Because Google says so. The Electronic Frontier Foundation says that’s good enough for it, but Google’s answer may not satisfy everyone.

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Friday, June 19, 2009

Want to Turn Your New iPhone 3G S Into a Modem? Be Ready to Pay Up.

iphone-lineDid you wait in line this morning to buy a new iPhone 3G S? If you want to take advantage of its “tethering” feature and use it as a modem, you’re going to have to wait a while longer. And you’ll have to pay–though it’s unclear how much that’s going to cost.

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Wednesday, June 17, 2009

Another Twitter Business That Doesn’t Make Money for Twitter: Pay Per Twitterer

glengarry

Yet another addition to the Twitter ecosystem of companies based on the microblogging service, but that don’t pay it a dime: Pontiflex, which is trying to charge marketers for each Twitter user name it collects.

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Thursday, June 11, 2009

Internet Advertisers Say Internet Advertising Keeps America Strong

kidflagDid you know that Internet publishing–Internet publishing supported by advertising, that is–creates millions of jobs in this country? It’s true, says a trade group, which is trying to convince Washington that all that is at risk if people start passing pesky laws.

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Monday, May 18, 2009

Online Ad Snoop NebuAd Gives Up the Ghost. Who’s Next?

harry-at-workTalk to online ad folks for any amount of time and you’ll walk away thinking that behavioral targeting–whereby marketers track and chase Web surfers based on which sites they visit and what they do there–is both old hat and the wave of the future. But I’m still convinced that there’s a very big gap between the way the ad industry views this stuff and the way politicians and average Americans do. For a reminder, head on over to NebuAd’s Web site, which no longer works. That’s because the targeting firm, which once employed 60 people, closed up shop on Friday.

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Twitter App Investors Still Writing Checks: StockTwits Raises a Round

stocktwits-logoNope, Twitter still hasn’t trotted out a business model yet, and that may or may not be a problem for potential acquirers like Google or Microsoft. But it’s a nonissue for a growing number of start-ups hoping to succeed simply by positioning themselves in Twitter’s general vicinity. Today’s example: StockTwits, a day-trader-meets-Twitter site that just raised $800,000 from venture capital firm True Ventures.

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Thursday, April 30, 2009

Nielsen: We’re Sticking With Our 60 Percent Twitter Quitter Number

Nielsen caused a stir this week by releasing data that showed that 60 percent of Twitter users stop using the much-hyped service after a month. Under fire for the survey’s methodology, Nielsen has rerun its numbers–and ended up with the same result.

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Friday, December 12, 2008

Online Ad Buys: On Hold for the Holidays

It’s now very old news that the online ad market is going to get roughed up next year. But by how much? Don’t bother guessing until the end of the month: Online ad execs say sales have basically stopped until the end of the holiday season.

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Wednesday, December 3, 2008

ComScore: Cyber Monday Sales Up 15 Percent

As promised, here are the comScore Cyber Monday numbers: The Web measurement firm says sales increased 15 percent over last year’s totals.

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About Peter

Peter Kafka has been covering media and technology since 1997, when he joined the staff of Forbes magazine. Most recently, he has been the managing editor of the tech and media Web site, Silicon Alley Insider. Read more »

Ethics Statement

Here is a statement of my ethics and coverage policies. It is more than most of you want to know, but, in the age of suspicion of the media, I am laying it all out.

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