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	<title>MediaMemo &#187; holidays</title>
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	<link>http://mediamemo.allthingsd.com</link>
	<description>by Peter Kafka</description>
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		  <title>All Things Digital</title>
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		<title>ComScore: Cyber Monday Sales Up 15 Percent</title>
		<link>http://mediamemo.allthingsd.com/20081203/comscore-cyber-monday-sales-up-15/</link>
		<comments>http://mediamemo.allthingsd.com/20081203/comscore-cyber-monday-sales-up-15/#comments</comments>
		<pubDate>Wed, 03 Dec 2008 15:38:30 +0000</pubDate>
		<dc:creator>Peter Kafka</dc:creator>
				<category><![CDATA[Peter Kafka]]></category>
		<category><![CDATA[Amazon]]></category>
		<category><![CDATA[Black Friday]]></category>
		<category><![CDATA[comScore]]></category>
		<category><![CDATA[consumer spending]]></category>
		<category><![CDATA[Cyber Monday]]></category>
		<category><![CDATA[data]]></category>
		<category><![CDATA[e-commerce]]></category>
		<category><![CDATA[economy]]></category>
		<category><![CDATA[holidays]]></category>
		<category><![CDATA[measurement]]></category>
		<category><![CDATA[sales]]></category>
		<category><![CDATA[Web]]></category>

		<guid isPermaLink="false">http://mediamemo.allthingsd.com/?p=1615</guid>
		<description><![CDATA[As promised, here are the comScore Cyber Monday numbers: The Web measurement firm says sales increased 15 percent over last year's totals.]]></description>
			<content:encoded><![CDATA[<p>As <a href="http://mediamemo.allthingsd.com/20081203/cyber-monday-web-traffic-up-what-does-that-mean/">promised</a>, here are the comScore (SCOR) Cyber Monday numbers: The Web measurement firm says sales increased 15 percent over last year&#8217;s totals (click on table to enlarge).</p>
<p><a href="http://mediamemo.allthingsd.com/files/2008/12/comscore-cyber-monday.png"><img class="alignnone size-full wp-image-1619" title="comscore-cyber-monday" src="http://mediamemo.allthingsd.com/files/2008/12/comscore-cyber-monday.png" alt="" width="350" height="166" /></a></p>
<p>Taken together with numbers from Black Friday and last weekend, these are encouraging, but not conclusive, data that consumer spending for the holidays may not be quite as bad as predicted. And while that won&#8217;t solve the economy&#8217;s deep problems, it would constitute good news, which is in short supply.</p>
<p>This should also hearten potential investors in Amazon (AMZN), which increasingly looks like it will be one of the only clear winners this holiday season.</p>
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