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Thursday, December 11, 2008

CBS Interactive/CNET Re-Org: The Complete Memo

CBS paid $1.8 billion for CNET last summer, and today it is dealing with the consequences: A re-org and layoffs. CBS execs won’t release a total for the number of people fired, so news will be coming out in piecemeal fashion for some time. In the meantime, here’s CBS Interactive’s new corporate structure, detailed in an internal memo distributed late today.

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Tuesday, December 9, 2008

CBS Interactive Exec Patrick Keane Out, Replaced by CNET Counterpart

We haven’t heard of much bloodletting since CBS bought CNET for $1.8 billion this summer. But obviously there have to be some cuts as the companies merge the network’s CBS Interactive unit with the Web publisher. Here’s one: Patrick Keane, the former Google exec hired as executive vice president and chief marketing officer in February 2007, is out. In his place is Mickey Wilson, who was SVP of marketing at CNET.

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About Peter

Peter Kafka has been covering media and technology since 1997, when he joined the staff of Forbes magazine. Most recently, he has been the managing editor of the tech and media Web site, Silicon Alley Insider. Read more »

Ethics Statement

Here is a statement of my ethics and coverage policies. It is more than most of you want to know, but, in the age of suspicion of the media, I am laying it all out.

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