The new conventional wisdom is that sooner or later, consumers will have to start paying for some of the stuff they currently get for free on the Web.
But will they actually pay up? Here, the conventional wisdom is not so helpful. Nor are studies predicting consumer behavior.
While Rupert Murdoch is busy thumbing his nose at Google, he is making more friendly overtures to other media players. Sources tell me his News Corp. may join the digital e-reader storefront that Time Inc. and other magazine publishers are putting together.
Time Warner CEO Jeff Bewkes kicked off his quarterly earnings call by explaining why the company is cutting hundreds of jobs in its Time Inc. magazine unit.
But if you’re impatient, you can simply look at this grim chart, which details the publisher’s Q3 performance
Comcast couldn’t mollify Wall Street about its pending deal to buy NBC Universal this morning, because it refused to talk about the deal at all. The company did spend time, though, explaining the peril and possibilities that Web video poses for the cable giant.
Many newspaper publishers say the ad sales slump has stopped, but not at Wapo: Both print and Web ad declines accelerated over the last quarter. Newsweek, meanwhile, saw its ad sales drop by half.
The man who helped shape CBS’s standalone Web video strategy explains himself, for the record.
Digital music entrepreneurs Dave Goldberg and Bob Roback, who built up Launch Media in the 1990s and ran Yahoo’s music group for much of this decade, are trying their hands at tunes again.
This time, though, they’re not trying to convince consumers to pay for music or asking advertisers to subsidize it. Instead, they’re trying to act as a middleman between labels and publishers who own music and advertisers, Hollywood and other folks who want to use the tunes for commercial purposes.
Microsoft bought ad exchange company AdECN more than two years ago. And unless you’ve been paying very close attention, that’s the last you ever heard of it.
This should finally change next year. People familiar with Microsoft’s plans say the company intends to open the exchange for business in January, which will allow online ad buyers and sellers to match up in real time. That will put it several months behind Google, which opened up its ad exchange in September.
Last week, Jeff Bezos made $2 billion in one day, courtesy of a massive spike in Amazon shares. That gives him more money to plow into the likes of Aviary, a Long Island-based company that makes design software. The Amazon CEO has made a second investment in the company as part of a $7 million round led by Spark Capital.
The New York Times’s model for content creation, which revolves around well-paid professionals who rely on their experience and judgment, looks increasingly threatened. What does a new model look like? Perhaps one where a computer spits out assignments to day laborers who work furiously for low pay.
After Michael Jackson died, fans flooded iTunes to snap up his music. And contrary to an earlier report, “This Is It,” the singer’s final work, will also be sold by Apple this month.
What’s one of the biggest names in magazine publishing worth? These days, maybe $5 million.
That’s the high end of the range Bloomberg will be paying for BusinessWeek, reports BusinessWeek. Next question: How many of the magazine’s employees stay on once the deal closes later this year? BusinessWeek publisher Keith Fox can’t make any assurances. But he does call the deal “exciting.”
Just in case anyone thought Time Warner had any lingering interest in NBC Universal, this ought to put it to rest: Time Warner CEO Jeff Bewkes just compared the proposed Comcast/NBCU deal with the disastrous one his company made with AOL nearly a decade ago.
YouTube sneaked up on big media, then scared the hell out of them, then tried to do business with them, more or less unsuccessfully.
Now, three years after Google plunked down $1.6 billion for the video site, it seems to have figured out an approach that works for at least some big players: Hand over a chunk of the site to content creators, who get to control it, sell ads on it, program it with their stuff and share some of the ad dollars. Newest example, reportedly: Britain’s Channel 4.
Ad exchanges–giant, automated markets for online advertising buyers and sellers–are supposed to be a huge deal. So why doesn’t anyone want to run them anymore?
Last month, Google lost Michael Rubenstein, the head of its ad exchange, shortly before the ad giant formally rolled out the service to the public. Now Jeff Green, the top guy at Microsoft’s AdECN exchange, is out as well.
Peter Kafka has been covering media and technology since 1997, when he joined the staff of Forbes magazine. Most recently, he has been the managing editor of the tech and media Web site, Silicon Alley Insider. Read more »
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