Monday, November 2, 2009
Apple’s iTunes Pitch: TV for $30 a Month
Would you pay $30 a month to watch TV via iTunes?
That’s the pitch Apple has been making to TV networks in recent weeks. The company is trying to round up support for a monthly subscription service that would deliver TV programs via its multimedia software, multiple sources tell me. The industry finds this idea both tempting and terrifying.




Apple says its customers have downloaded one billion apps for the iPhone and iPod touch from its iTunes store. You can learn more by reading one of the many stories about the milestone or by visiting Apple’s site. Or you can visit the homepages of big Web publishers like the New York Times, The Wall Street Journal or CNET.com, all of which have once again handed over prime real estate to Apple for another intrusive/interesting ad.