Here’s the counterpoint to Publicis’s mildly optimistic take on the ad market yesterday: Rival ad-holding company Interpublic Group’s report, which is mildly pessimistic. But the takeaway is the same: If things get better, anyone who’s not Google won’t see much real sign of it until next year.
The New York Times announced plans to cut eight percent of its newsroom payroll this week, citing “economic thunderstorms,” which suggested that this morning’s earnings results were going to be particularly unpleasant. Surprise! They’re not that awful, at least by the diminished standards of the newspaper industry.
Heavyweight media investor Gordy Crawford–who happens to own a big chunk of Time Warner–says the conglomerate plans to dump its magazine business. But I get the sense that Jeff Bewkes and company plan on keeping at least some of the unit’s iconic titles.
As predicted, Google saw its revenue decline from the last quarter of 2008 to the first three months of this year. The search giant said it generated net revenue of $4.07 billion, which is down from the 4.22 billion Google notched in the previous quarter, and it’s a tad shy of the $4.08 billion consensus. But investors are going to be pleased with the non-GAAP earnings number: $5.16 share, up from $5.10 per share in the previous quarter and way, way above the $4.90 per share consensus. Bottom line: Google has cut back on its expenditures and that’s boosted profits.
Tumblr is exactly the kind of start-up that’s supposed to be gasping for air in today’s dismal economy: A trendy but niche Web service with a prominent founder and exactly zero revenue. Instead, it has raised a $4.5 million funding round from Union Square Ventures and Spark Capital, which values the company at around $15 million.
Peter Kafka has been covering media and technology since 1997, when he joined the staff of Forbes magazine. Most recently, he has been the managing editor of the tech and media Web site, Silicon Alley Insider.
Here is a statement of my ethics and coverage policies. It is more than most of you want to know, but, in the age of suspicion of the media, I am laying it all out.
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