All Things Digital

Skip to main content.

SEARCH
MediaMemo

MediaMemo by Peter Kafka

The MediaMemo FeedFollow Peter on Twitter

Tuesday, July 7, 2009

Analyst: Bing’s Nice, but Google Still Works Better–Unless You’re Booking a Trip or Have a Rash

bingAn endless ad barrage may be enough to get you to sample Bing. But it can’t ensure you’ll like the results once you try it.

That’s the conclusion Citigroup’s Mark Mahaney reached after taking Microsoft’s new search engine for a spin and comparing it to Google’s and Yahoo’s. The result: Google still delivers better results most of the time. In 71 percent of searches, Google either supplied the most relevant answer or tied with other engines. Bing did that 46 percent of the time.

Read More »

3 Comments

Monday, December 8, 2008

Google Makes Its First Real Stab at Mobile Marketing: AdWords on iPhones

Google is letting advertisers who buy AdWords–its main revenue engine–automatically buy mobile advertising, too. The company says AdWords buyers can choose to have their AdWords automatically show up on phones that support “real” Internet browsers like T-Mobile’s G1 phone and Apple’s iPhone. That’s a relatively small market, but one that’s growing fast, and Google’s first real opportunity to show that it can make money on mobile.

Read More »

Comment

Featured MediaMemo Posts

Latest MediaMemo Videos

More Videos »

View All Jobs | Post a Job Job Listings

A sponsored service from SimplyHired

MediaMemo Posts by Date

MediaMemo Posts by Category

MediaMemo Posts by Tag

More MediaMemo Tags »

About Peter

Peter Kafka has been covering media and technology since 1997, when he joined the staff of Forbes magazine. Most recently, he has been the managing editor of the tech and media Web site, Silicon Alley Insider. Read more »

Ethics Statement

Here is a statement of my ethics and coverage policies. It is more than most of you want to know, but, in the age of suspicion of the media, I am laying it all out.

Read more »