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MediaMemo

Wednesday, November 26, 2008

Short Attention Span Theater: Web Video Watchers Bail Fast

Web video watchers watch a lot of Web video. But they don’t spend much time on any single one: Clips that run more than a minute long lose half their audience. But some videos, like the one I’ve selected for you here, are worth sticking around for.

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About Peter

Peter Kafka has been covering media and technology since 1997, when he joined the staff of Forbes magazine. Most recently, he has been the managing editor of the tech and media Web site, Silicon Alley Insider. Read more »

Ethics Statement

Here is a statement of my ethics and coverage policies. It is more than most of you want to know, but, in the age of suspicion of the media, I am laying it all out.

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